Story of Disney

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Editorial Reviews

Children's Literature - Judy DaPolito
The story of Walt and Roy Disney's creation of the company that became the Disney empire is told here in detail. Walt was only twenty-one when he left Kansas City, Missouri, for Hollywood in 1923, but he had already created cartoon characters for a small film company. In Hollywood, he and his older brother Roy made little money at first but became successful with Steamboat Willie, the first cartoon to use sound and the third to use Walt's new character, Mickey Mouse. In 1932 the Disney studio made the first color cartoon, and in 1937 they introduced the first full-length animated movie, Snow White. With that film's great financial success, the Disneys built a new studio in Burbank, California, but the beginning of World War II ended their foreign sales, labor problems cut into their ability to make films, and the attack on Pearl Harbor caused the government to place 700 soldiers in the studio to guard a nearby aircraft plant. During the war the Disneys made films for the government at cost, which put the company five million dollars in debt by 1945. To improve their finances, they began making live action films, as well as animations, and also entered the theme park business with Disneyland in 1955. In 1960 Walt began designing four attractions for the 1964 New York World's Fair and then started work on Disney World in Florida. In 1966 he died of lung cancer, but Roy made sure the park was completed. After Roy's death in1971, a number of chief executives took the company in various directions, adding foreign theme parks, Touchstone Pictures for the production of films for teens and adults, and a larger television presence. The text contains numerous full-pageillustrations in both black-and-white and color and includes sidebars about the Disney brothers' childhood, the process of animation, the city of Celebration, the changes made in Mickey Mouse's appearance over the years, and the four business segments of the company. Following the text are a glossary, a selected bibliography, and an index. The book is part of the "Built for Success" series. Reviewer: Judy DaPolito
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Product Details

  • ISBN-13: 9781583416037
  • Publisher: Creative Company, The
  • Publication date: 7/28/2008
  • Series: Built for Success Series
  • Pages: 46
  • Age range: 10 - 13 Years
  • Product dimensions: 7.90 (w) x 11.20 (h) x 0.40 (d)

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