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2003 Paperback Good: Typical used book. All pages and cover intact (including dust cover, if applicable). The spine may show signs of wear. Pages can include limited notes and
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highlighting. Occasionally these may be former library books. Overall you will be surprised at how good our used books are. We just want to remind you that this is a used book.
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ACCEPTABLE with noticeable wear to cover and pages. Binding intact. We offer a no hassle guarantee on all our items. Orders are generally shipped no later than next business day.
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2ND EDITION. Intact & readable. PLEASE NOTE~ we rated this book USED~ACCEPTABLE due to likely defects such as highlighting, writing/markings, folds, creases, ETC. We ship from
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Aldershot, England 2003 Trade paperback 2nd ed. Good. Trade paperback (US). 631 p. Contains: Illustrations.
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More About This Textbook
Overview
The author has rewritten, updated, and expanded the successful first edition. New sections have been added which link the economic fundamentals at the core of the book (covered in parts 2 and 3) to strategic context (explained in Part 1) and to performance outcomes (considered in Part 4). Extensive use is made of practical examples.
Straight and Level has been written primarily for masters-level students on aviation management courses; it should also be useful to advanced undergraduates. Amongst practitioners, it will appeal in particular to managers at the beginning of their careers and to established managers moving from functional posts into general management. More broadly, anyone wanting to gain an understanding of the economics of the airline industry at a practical level and an insight into the reasons for its financial volatility should find the book of interest.
About the Author:
Stephen Holloway is a consultant to the air transport industry specializing in both strategic and financial management. He has worked at a senior level in merchant banking, is a qualified pilot, and holds graduate degrees from Cranfield University, the University of Southern California and the London School of Economics. He is also author of several other books.
Product Details
Related Subjects
Table of Contents
Ch. 1 Strategic context 3
Ch. 2 Traffic 55
Ch. 3 Yield 125
Ch. 4 Output 193
Ch. 5 Unit cost 265
Ch. 6 Network management : design 365
Ch. 7 Network management : scheduling 423
Ch. 8 Fleet management 457
Ch. 9 Revenue management 495
Ch. 10 Strategy, economics, and operating performance 541
References 561
Index 577