A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.
In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises and cases.
The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.
A combined text and casebook with software on disk, featuring chapter outlines and objectives, boxes on the environment and information technology, many tables, key terms and concepts, review and discussion questions, experiential exercises, and an on-going case, plus 38 detailed cases from real companies. This sixth edition offers year- end 1995 financial statements for cases, new Internet exercises, an emphasis on information technology, and coverage of new areas including reengineering, restructuring, and the WWW. Split paperback versions of the text and cases are available. Annotation c. by Book News, Inc., Portland, Or.
A textbook for the business policy and strategic management course. New with this edition (4th ed., 1993) is an exercise at the end of each chapter that directs students to contact or visit local businesses to investigate important strategic management topics. This edition has a total of 35 cases, 13 new and 22 updated from the previous edition. Numerous ancillary materials are available. Annotation c. Book News, Inc., Portland, OR (booknews.com)
PART 1: Overview of Strategic Management
Chapter 1: The Nature of Strategic Management PART 2: Strategy Formulation
Chapter 2: The Business Vision and Mission Chapter 3: The External Assessment Chapter 4: The Internal Assessment Chapter 5: Strategies in Action Chapter 6: Strategy Analysis and Choice PART 3: Strategy Implementation
Chapter 7: Implementing Strategies: Management and Operations Issues Chapter 8: Implementing Strategies: Marketing, Finance/Accounting, R&D, and MIS Issues PART 4: Strategy Evaluation
Chapter 9: Strategy Review, Evaluation, and Control PART 5: Key Strategic Management Topics
Chapter 10: Business Ethics/Social Responsibility/Environmental Sustainability Chapter 11: Global/International Issues PART 6: Strategic Management Case Analysis
Warning: MyManagement Lab is not included with the the nookstudy version of this text. You will have to go out and purchase it for more money if instructor requires it. Hmmm....Still trying to figure out what MyManagementLab Series means on this site?
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