Strategic Management: Creating Competitive Advantages / Edition 6

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Overview

Strategic Management: Creating Competitive Advantages, Fifth Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets. The text is rounded off by rich, relevant, and teachable cases.

This text’s accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.

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Product Details

  • ISBN-13: 9780077439569
  • Publisher: McGraw-Hill Higher Education
  • Publication date: 9/21/2011
  • Edition description: Older Edition
  • Edition number: 6
  • Pages: 592
  • Sales rank: 284,669
  • Product dimensions: 7.90 (w) x 9.90 (h) x 0.90 (d)

Table of Contents

Text:

Part One: Strategic Analysis

Chapter 1    Strategic Management: Creating Competitive Advantages
Chapter 2    Analyzing the External Environment of the Firm
Chapter 3    Assessing the Internal Environment of the Firm
Chapter 4    Recognizing a Firm’s Intellectual Assets: Moving beyond a Firm’s Tangible Resources

Part Two: Strategic Formulation

Chapter 5    Business-Level Strategy: Creating and Sustaining Competitive Advantages
Chapter 6    Corporate-Level Strategy: Creating Value through Diversification
Chapter 7    International Strategy: Creating Value in Global Markets
Chapter 8    Entrepreneurial Strategy and Competitive Dynamics

Part Three: Strategic Implementation

Chapter 9    Strategic Control and Corporate Governance
Chapter 10  Creating Effective Organizational Designs
Chapter 11  Strategic Leadership: Creating a Learning Organization and an Ethical Organization
Chapter 12  Managing Innovation and Fostering Corporate Entrepreneurship

Part Four: Case Analysis

Chapter 13  Analyzing Strategic Management Cases

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