Strategic Management: Text and Cases with OLC with Premium Content Card / Edition 2by Gregory G. Dess, Lumpkin G. T. Tom, Alan Eisner
Pub. Date: 01/04/2005
Publisher: McGraw-Hill Companies, The
Strategic Management: Text and Cases, 2nd Edition, by Dess/Lumpkin/Eisner is both readable and rigorous - written for today's student. A rocket-ship in its first edition, the revision continues to provide solid treatment of traditional topics in strategic management, as well as contemporary topics like entrepreneurship, knowledge management, and internet strategies.