Strategic Management of Health Care Organizations / Edition 5

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More About This Textbook

Overview

The 6th edition of this established text is streamlined to a more manageable format, with the Appendices moved to the web-site and a significant shortening of the main text. There is a greater focus on the global analysis of industry and competition; and analysis of the internal environment. In consultation with feedback from their adopters, the authors have concentrated on the fundamentals of strategy analysis and the underlying sources of profit. This reflects waning interest among senior executives in the pursuit of short-term shareholder value.
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Product Details

  • ISBN-13: 9781405124324
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 11/9/2007
  • Edition description: REV
  • Edition number: 5
  • Pages: 904
  • Product dimensions: 7.85 (w) x 10.00 (h) x 2.02 (d)

Meet the Author

Peter Ginter is Professor of Management in the Graduate School of Management and Professor of Health Care Organization & Policy in the Lister Hill Center for Health Policy at the School of Public Health at the University of Alabama at Birmingham.

W. Jack Duncan is Professor and Univeristy Scholar in Management in the Graduate School of Management and Professor of Health Care Organization & Policy and Senior Scholar in the Lister Hill Center for Health Policy at the School of Public Health at the University of Alabama at Birmingham.

Linda E Swayne is Professor and Chair, Department of Marketing in the Belk College of Business Administratioinand Co-Director of the Physicians' Management Institute at the University of North Carolina at Charlotte.

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Table of Contents

Pt. I Strategic Management 1

Ch. 1 The Nature of Strategic Management 3

Ch. 2 Understanding and Analyzing the General and Health Care Environment 34

Ch. 3 Service Area Competitor Analysis 74

Ch. 4 Internal Environmental Analysis and Competitive Advantage 123

Ch. 5 Directional Strategies 159

Ch. 6 Developing Strategic Alternatives 195

Ch. 7 Evaluation of Strategic Alternatives and Strategic Choice 244

Ch. 8 Value Adding Service Delivery Strategies 293

Ch. 9 Value Adding Support Strategies 329

Ch. 10 Communicating the Strategy and Developing Action Plans 365

Pt. 2 Appendices 391

App. A Analyzing Strategic Health Care Cases 393

App. B Financial Analysis for Health Care Organizations 405

Pt. 3 Cases in the Health Care Sector: Cases 1-20 429

Index 839

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