Strategic Planning for Collegiate Athletics

Strategic Planning for Collegiate Athletics

by William Winston, Robert E Stevens, David L Loudon, R Henry Migliore
     
 

Offering a step-by-step approach to planning and managing successful athletic programs, this resource provides guidance in analyzing an organization's environment, setting objectives, deciding on specific actions, and obtaining feedback. It also discusses the importance of planning, and recommends methods for implementing the plan once its developed. The authors… See more details below

Overview

Offering a step-by-step approach to planning and managing successful athletic programs, this resource provides guidance in analyzing an organization's environment, setting objectives, deciding on specific actions, and obtaining feedback. It also discusses the importance of planning, and recommends methods for implementing the plan once its developed. The authors include experts in business, management, marketing, and intercollegiate athletics. Annotation c. Book News, Inc., Portland, OR

Product Details

ISBN-13:
9780789008893
Publisher:
Taylor & Francis
Publication date:
01/28/2000
Pages:
188
Product dimensions:
5.90(w) x 8.60(h) x 0.70(d)

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