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"What a varied and captivating collection of cases! Together with a concise and eclectic analytic content, and guidance on applying the analytic tools to the cases, The Strategy Pathfinder offers a delightfully innovative, ...
"What a varied and captivating collection of cases! Together with a concise and eclectic analytic content, and guidance on applying the analytic tools to the cases, The Strategy Pathfinder offers a delightfully innovative, systematic and refreshing new approach to developing strategic management skills."
Robert M. Grant, Boconni University
"The original design of The Strategy Pathfinder makes it a valuable companion, not just for the business school classroom, but also for the executive briefcase. Experienced executives and newcomers alike get an instant guide to the ideas and techniques they need to know."
"A truly engaging book! It is written with academic rigor, and in a clear and creative manner that enthuses students. In my experience, students read it closely (often not the case with other texts) and refer to it repeatedly. The content and flexible structure makes it easier to engage with students and the short live case studies encourage them to do further complementary research and to talk about this in class. This enables them to construct knowledge in a more co-operative and interactive manner."
Emanuel Gomes, University of Sheffield
The Strategy Pathfinder provides today's hard-pressed business students and executives with a new and effective way to learn about business strategy. Built around real life problems faced by companies and executives, this ‘strategy iPad' helps readers to engage with the kinds of situation they will encounter in their working lives whilst providing directional guidance and provoking discussions about key theoretical themes. The Strategy Pathfinder's ‘live-cases' are drawn from the realms of business, sport, arts, culture and military practice and from all corners of the world to inspire truly global thinking.
The Strategy Pathfinder is also supported by online lecturer supplements, available at wiley.com/go/strategypathfinder
Pathways to Strategy.
About the Author’s.
PART I THE STRATEGIC ENVIRONMENT.
2. Movers and Shakers.
3. Industry Dynamics.
PART II THE STRATEGIC ORGANIZATION.
4. Corporate Strategy.
5. Strategic Positioning.
6. Corporate Identity.
7. Organic Strategy.
PART III STRATEGIC ADVANCES.
8. Crossing Borders.
9. Guiding Change.
PART IV STRATEGIC FUTURES.
10. Sustain Ability.
11. Maverick Strategies.
Using The Strategy Pathfinder 2nd Edition for Assessments and Examinations.
Primary Chapter and Case Authors.
Glossary of Core Strategic Management Concepts.