Street Smarts: An All-Purpose Tool Kit for Entrepreneurs

Street Smarts: An All-Purpose Tool Kit for Entrepreneurs

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by Norm Brodsky, Bo Burlingham
     
 

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"One is tempted to say 'the only book you'll need on starting a business.' Brilliant! Genius! Choose your superlative-it'll fit."-Tom Peters

People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street-See more details below

Overview

"One is tempted to say 'the only book you'll need on starting a business.' Brilliant! Genius! Choose your superlative-it'll fit."-Tom Peters

People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise.

Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.

Product Details

ISBN-13:
9781101195765
Publisher:
Penguin Publishing Group
Publication date:
02/23/2010
Sold by:
Penguin Group
Format:
NOOK Book
Pages:
288
Sales rank:
566,452
File size:
0 MB
Age Range:
18 Years

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