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Contents: Introduction. Classical Conditioning. Instrumental Conditioning. Mechanisms of Conditioning. Reinforcement Versus Expectancy. Sequence and Anticipation. Feed Forward Versus Feed Backward. Contiguity Versus Contingency. Appetite, Aversion, and Conflict. Excitation, Inhibition, and Competition. Reward Versus Nonreward. Places, Paths, and Bearings. Transfer. Teaching Sign Language to Chimpanzees. Concepts and Communications.