Successful Business Research: Straight to the Numbers You Need--Fast! / Edition 1

Successful Business Research: Straight to the Numbers You Need--Fast! / Edition 1

by Rhonda Abrams
     
 

View All Available Formats & Editions

ISBN-10: 0974080136

ISBN-13: 9780974080130

Pub. Date: 06/19/2006

Publisher: Planning Shop, The

Creating or growing a successful business depends on finding critical numbers: market size, industry trends, forecasts, analysis, sales numbers, and more. People need data for business plans, to raise money or writer reports, but trying to locate such numbers can be overwhelming, and few resources exist to show readers how. Now this distinctive book guides

Overview

Creating or growing a successful business depends on finding critical numbers: market size, industry trends, forecasts, analysis, sales numbers, and more. People need data for business plans, to raise money or writer reports, but trying to locate such numbers can be overwhelming, and few resources exist to show readers how. Now this distinctive book guides readers through each step of the research process.

Product Details

ISBN-13:
9780974080130
Publisher:
Planning Shop, The
Publication date:
06/19/2006
Edition description:
New Edition
Pages:
292
Sales rank:
684,678
Product dimensions:
8.41(w) x 9.84(h) x 0.78(d)

Table of Contents

PART I: Research Essentials CHAPTER 1: Where Do I Get the Numbers?
CHAPTER 2: Using Libraries CHAPTER 3: Types of Business Research CHAPTER 4: Search Techniques CHAPTER 5: Searching by NAICS or International Codes

PART II: The Research Process CHAPTER 6: List Your Questions CHAPTER 7: Choose Your Resources CHAPTER 8: Evaluate Your Data CHAPTER 9: Organize Your Data

PART III: Major Resources CHAPTER 10: Search Engines and Online Directories CHAPTER 11: Business Research Databases CHAPTER 12: Government Resources CHAPTER 13: Media Websites

PART IV: Straight to the Numbers You Need CHAPTER 14: Straight to the Numbers CHAPTER 15: Researching an Industry CHAPTER 16: Researching a Company CHAPTER 17: Researching a Target Market

Glossary Index

Customer Reviews

Average Review:

Write a Review

and post it to your social network

     

Most Helpful Customer Reviews

See all customer reviews >