2009 Trade paperback 9th ed. New in new dust jacket. Brand new condition. Has not been used. Trade paperback (US). Glued binding. 728 p. Contains: Illustrations. Audience: ...General/trade.Read moreShow Less
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To teach the communication skills necessary for success in the workplace, Kolin offers an abundance of realistic situations, examples, and clear, detailed guidelines. The text guides students from basic concepts such as audience analysis, tone, and format, through the overall writing process. The text's hallmark pedagogical features, including a handbook of style and mechanics, present information in a manner that is accessible to students and instructors alike.
Up-to-date coverage of communication protocols and strategies includes computer graphics and document design, e-mail, and the creation and use of web sites.
A strong emphasis on collaborative writing, viewed as part of the writing process, is carried out in sample memos and reports and in case studies.
Product dimensions: 7.40 (w) x 9.10 (h) x 4.10 (d)
Meet the Author
Philip C. Kolin, the University Distinguished Professor of English at the University of Southern Mississippi for nearly 30 years, teaches courses in composition, business and technical writing, literature, and drama. He has served as editor of two major scholarly journals and as founding co-editor of STUDIES IN AMERICAN DRAMA (1945-present). He received the Conference of Learned Journals award for the best new journal. In addition, he was also named Southern Mississippi's first Distinguished Professor in the Humanities. Dr. Kolin has published almost 30 books and 200 scholarly articles covering a variety of subjects, including writing, drama, linguistics, and folklore. He also has written a book and articles on professional writing for nurses and lawyers and has conducted workshops on technical writing. He received his Ph.D. from Northwestern University.
1. Getting Started: Writing and Your Career. 2. The Writing Process at Work. 3. Collaborative Writing and Meetings at Work. 4. Writing Routine Business Correspondence: Memos, Faxes, Emails, IMs and Blogs. 5. Writing Letters: Some Basics for Communicating with Audiences Worldwide. 6. Types of Business Letters. 7. How to Get a Job: Searches, Networking, Dossiers, Portfolios, Resumes, Letters and Interviews. 8. Doing Research and Documentation on the Job. 9. Summarizing Information at Work. 10. Designing Clear Visuals. 11. Designing Successful Documents and Websites 12. Writing Instructions and Procedures. 13. Writing Winning Proposals. 14. Writing Effective Short Reports. 15. Writing Careful Long Reports. 16. Making Successful Presentations at Work.