Summary: Collapse of Distinction - Scott McKain

Summary: Collapse of Distinction - Scott McKain

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Complete summary of Scott McKain's book: "Collapse of Distinction: Stand Out and Move Up While Your Competition Fails"

The review of the ideas in "Collapse of Distinction" shows that instead of standardized products, customers crave distinction. They want products that stand out for all the right reasons because they are delivered by companies whichSee more details below

Overview


Complete summary of Scott McKain's book: "Collapse of Distinction: Stand Out and Move Up While Your Competition Fails"

The review of the ideas in "Collapse of Distinction" shows that instead of standardized products, customers crave distinction. They want products that stand out for all the right reasons because they are delivered by companies which are fanatical about creating a great customer experience. And this is especially true when the economy is down. If you can create distinction, you lift yourself above your competition and create the conditions which will allow you to charge more for your products and services.This summary teaches how to differentiate from the competition, even in tough economic times.

Added-value of this summary: 

• Save time 
• Understand the key concepts 
• Increase your business knowledge 

To learn more, read the summary of "Collapse of Distinction" and discover how to differentiate from the competition

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Product Details

ISBN-13:
9782806239013
Publisher:
Must Read Summaries
Publication date:
02/15/2013
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
10
File size:
2 MB

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