Super Agent: Real Estate Success At The Highest Level

Overview

"Super Agent is the best and most comprehensive book I've read on what real estate agents do, how to do it, and why. The Callaways explain where to find buyers and sellers and how to work with them, what activities are most productive, budgeting funds when building a business, the necessity of strong affiliate relationships, loyalty considerations, social media and advertising that works, developing a strong referral network and much more. This is a book that every real estate ...

See more details below
Paperback
$21.76
BN.com price
(Save 12%)$25.00 List Price

Pick Up In Store

Reserve and pick up in 60 minutes at your local store

Other sellers (Paperback)
  • All (14) from $12.95   
  • New (11) from $14.11   
  • Used (3) from $12.95   
Super Agent: Real Estate Success At The Highest Level

Available on NOOK devices and apps  
  • NOOK Devices
  • Samsung Galaxy Tab 4 NOOK 7.0
  • Samsung Galaxy Tab 4 NOOK 10.1
  • NOOK HD Tablet
  • NOOK HD+ Tablet
  • NOOK eReaders
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK for Web

Want a NOOK? Explore Now

NOOK Book (eBook)
$13.99
BN.com price
(Save 44%)$25.00 List Price

Overview

"Super Agent is the best and most comprehensive book I've read on what real estate agents do, how to do it, and why. The Callaways explain where to find buyers and sellers and how to work with them, what activities are most productive, budgeting funds when building a business, the necessity of strong affiliate relationships, loyalty considerations, social media and advertising that works, developing a strong referral network and much more. This is a book that every real estate agent should own."
—Marge Lindsay, West USA Realty, Past President of the Arizona Association of Realtors

"In the course of reading Super Agent, I realized that after 10 years of my own real estate career, I am one of those agents who has become distracted by the next "shiny object." Super Agent lays out all the fundamentals you really need to focus on to become the "Super Agents" that the Callaways are today. As Joseph says after each chapter, "You can do this!" And you know what? After 10 years in the business and reading this book, I am now saying, "Yes I can!"
—Richie Laser, REALTOR, President and CEO, Follow Up Results

Reading Super Agent is like spending a day with two of the most successful real estate agents in America. Joseph and JoAnn Callaway sell 300 to 500 high-end homes per year. Now they share the secrets of their incredible success. Based on those Callaways' core concepts of honesty, competence, and caring, Super Agent is filled with practical, money-making advice that will turn beginner and veteran real estate agent alike into a Super Agent.

Every chapter is a lesson in the fundamentals of listing and selling more real, including:

  • The five superpowers that make you a super agent
  • The secrets of super time management, how best to use assistants, and how to run a super team
  • The two quick fixes that can double your income overnight without so much as one new client

With tested tips and tactics and a unique and positive approach, Super Agent will inspire and propel you to build a steady stream of buyers and sellers, get more listings, and close more deals.

Read More Show Less

Product Details

  • ISBN-13: 9781118834251
  • Publisher: Wiley
  • Publication date: 4/7/2014
  • Edition number: 1
  • Pages: 264
  • Sales rank: 953,779
  • Product dimensions: 7.30 (w) x 9.20 (h) x 0.60 (d)

Meet the Author

JOSEPH and JOANN CALLAWAY exceeded $1 billion inreal estate sales in their first ten years, a feat never beforeachieved. They have sold over 5,000 homes and speak to groups fromcoast to coast. The Callaways also co-authored the New YorkTimes bestseller, Clients First.

Read More Show Less

Table of Contents

Acknowledgments xxi

Authors’ Note xxiii

I Be a Super Agent 1

1 Who Wants to Be a Super Agent? 3

—You do. Double your income then double it again.

2 The Five Super Powers of a Super Agent 13

—Putting your clients first, motivating yourself andothers, communication, professionalism, and accountability.

3 Starting Out Fast 23

—Cash that first commission check sooner than later.

4 Keep Your Golden Ticket 33

—Don’t lose your license. Five magic rules to stayethical, legal and reputable.

5 Everything You Need to Know about Working with Buyers 41

—The empowered client, showing property and hotbuttons.

6 Everything You Need to Know about Working with Sellers 51

—Getting the listing, the magic question, and getting itsold.

7 The ABCs of Making a Deal 61

—The Art of reasonableness, the Business of winning, andCountering every time.

8 Contract to Closing 71

—Keep your deal while others are losing theirs.

9 Keeping Your Client after the Sale 79

—Wow. This is better than social security.

II Super Lead Generation 89

10 A Steady Stream of Buyers and Sellers 91

—Guaranteeing your business success rain or shine.

11 Prospecting 101

—How to get a new client before noon.

12 Open Houses 109

—The ultimate form of prospecting.

13 Marketing 121

—Making the phone ring.

14 Farming 129

—The ultimate form of marketing.

15 Being Digital 141

—Everything you should know about digital marketing,video, and social media.

16 Branding 149

—Make yourself famous at every kitchen table.

III Super Time Management 159

17 Time Is More Than Money 161

—Getting the most out of your most valuable asset.

18 Allies, Affiliates, and Vendors 169

—No one succeeds alone.

19 Getting Help 179

—Mission statements, systems, and when to delegate.

20 Partnering with Another Agent 187

—Singles may succeed but duos can be daring.

21 Teaming Up 197

—Join a team or build one yourself.

22 The Super Team 205

—Client ownership, cutting the cord, and selling thehandoff.

23 A Super Life 219

—It is yours for the asking.

Appendix A Doing the Most Good: The Salvation Army 227

Appendix B Real Estate Wednesdays 229

Contact www.ClientsFirstBook.com231

Contact www.ThoseCallaways.com232

Contact www.SuperAgentBook.com233

About the Authors 235

Index 237

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)