Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition

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Overview

This comprehensive course on salesmanship, negotiation and management teaches you how to outsell, outmanage, outmotivate and outnegotiate your competition. Swim With The Sharks has won praise from a remarkable and diverse following, including Governor Mario Cuomo of New York, Gloria Steinem and Ted Koppel.

Harvey Mackay, the man who built a multi-million dollar international envelope manufacturing company, new shares his winning techniques for professional and personal success. ...

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Audiobook (CD - Abridged, 2 CDs, 88 min.)
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Swim with the Sharks Without Being Eaten Alive

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Overview

This comprehensive course on salesmanship, negotiation and management teaches you how to outsell, outmanage, outmotivate and outnegotiate your competition. Swim With The Sharks has won praise from a remarkable and diverse following, including Governor Mario Cuomo of New York, Gloria Steinem and Ted Koppel.

Harvey Mackay, the man who built a multi-million dollar international envelope manufacturing company, new shares his winning techniques for professional and personal success. He offers an agenda for achievement through a series of "lessons" featuring the Mackay 66 -- an in-depth customer profile designed to give you the edge -- and invaluable "quickies" on business and life -- " Make Your Decisions with Your Heart, and What You'll End Up with Is Heart Disease;" "How to Handle the Tough Prospect;" among many others.

In the bestselling tradition of Tom Peters, Donald Trump and Mark McCormack, here is sound advice for anyone who wants to be a winner in any field. Swim With The Sharks is the new "success" bible by the man Fortune magazine called "Mr. Make-Things-Happen."

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What People Are Saying

Harvey Golub
Harvey has a knack for expressing some very profound and important notions in an amusing and interesting way. Serious students of management and leadership can learn a lot by studying this book.
-- President and CEO, IDS Financial Services, Inc.
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Product Details

  • ISBN-13: 9780739302675
  • Publisher: Penguin Random House Audio Publishing Group
  • Publication date: 1/7/2003
  • Format: CD
  • Edition description: Abridged, 2 CDs, 88 min.
  • Sales rank: 730,797
  • Product dimensions: 5.10 (w) x 5.80 (h) x 0.54 (d)

Meet the Author

Harvey Mackay is a bestselling author whose books include the mega-selling Swim with the Sharks Without Being Eaten Alive; and a nationally syndicated columnist, whose weekly business advice appears in fifty newspapers around the United States. He is an active corporate CEO and a prominent civic leader. He and his family live in Minneapolis.
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Customer Reviews

Average Rating 4
( 17 )
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Sort by: Showing 1 – 19 of 17 Customer Reviews
  • Anonymous

    Posted May 12, 2009

    I Also Recommend:

    This is a must read for anyone who wants to succeed in business and in life.

    The headline says it all. This book is a great asset to all who want to thrive in the business world. There are also lessons that you can carry over into your personal life as well. It is informative and interesting. This book was suggested to me from a very successful business man who used Harvey's ideas to the fullest. Happy reading!

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  • Anonymous

    Posted February 9, 2009

    Good Read for young salespeople

    I shared this book with my young sales staff. I read it when I first started in sales. It has good pearls of wisdom. We shared comments and compared it to our current sales challenges. It was an easy read;therefore, everyone found time to read it.

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  • Anonymous

    Posted February 14, 2008

    Successful Bits-n-Pieces

    Swim With the Sharks is a collection of business tales and advice from prominent Minnesota businessman Harvey Mackay. Mackay got started in the highly competitive envelope field and was able to succeed, it appears, through solid business acumen and sheer determination. Swim With the Sharks was his first writing effort, and its success is probably due to the timeless, solid advice he imparts as well as the folksy manner in which he imparts it. There are plenty of tales of Mackay's early struggles and successes in the business world, although his involvement with the University of Minnesota's athletic recruiting scandal of the 1970s is notably absent. The book is somewhat haphazardly organized, with extremely short chapters -- some are a mere paragraph -- centered on various business-world lessons, but the material makes the read worthwhile. Non-business folk may enjoy this as well, and his principles for success could apply easily to most endeavors.

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  • Anonymous

    Posted September 10, 2002

    Great book and easy read.

    I thought the book was great. It was an easy read and full of common sence ideas that I never thought of. I don't read very much but this may get me started. I'm self employed and I think it will help me in my bussiness and people skills.

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