Teach Yourself VISUALLY Search Engine Optimization (SEO)

Overview

The perfect guide to help visual learners maximize website discoverability

Whether promoting yourself, your business, or your hobbies and interest, you want your website or blog to appear near the top when your customers search. Search engine optimization, or SEO, is increasingly essential to businesses. This full-color, step-by-step guide demonstrates key SEO concepts and practices in an easy-to-follow visual format. Learn how to set up your website and what to implement to ...

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Teach Yourself VISUALLY Search Engine Optimization (SEO)

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Overview

The perfect guide to help visual learners maximize website discoverability

Whether promoting yourself, your business, or your hobbies and interest, you want your website or blog to appear near the top when your customers search. Search engine optimization, or SEO, is increasingly essential to businesses. This full-color, step-by-step guide demonstrates key SEO concepts and practices in an easy-to-follow visual format. Learn how to set up your website and what to implement to help your business or product make a great showing in search results.

  • Helps visual learners understand and practice important SEO concepts
  • Uses full-color, step-by-step tasks to teach the elements of SEO
  • Provides information you can quickly and easily implement to enhance your site's search engine rankings
  • Demonstrates how to make your site attractive to casual web surfers as well as to the algorithms and spiders used by Google and other search engines

Teach Yourself VISUALLY SEO will demystify search engine optimization, helping you boost search engine rankings and improve the visibility of your website.

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Product Details

  • ISBN-13: 9781118470664
  • Publisher: Wiley
  • Publication date: 4/29/2013
  • Edition number: 1
  • Pages: 320
  • Sales rank: 690,843
  • Product dimensions: 7.30 (w) x 9.10 (h) x 0.90 (d)

Meet the Author

Rafiq Elmansy (Cairo, Egypt) is a creative designer, book author, and blogger who runs the successful blogs at Graphic Mania (http://www.graphicmania.net) and Photopoly(http://www.photopoly.net), which receive around 600,000 monthly visitors. He has more than 7 years experience in building professional blogs, writing SEO friendly content, publishing material to the Net, promoting his material online, and analyzing traffic and blog information through Google Analytics and other tools.

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Table of Contents

Chapter 1 Understanding the SEO Process

Chapter 2 Preparing Your Website for SEO

Chapter 3 Building an SEO Friendly Website

Chapter 4 Mastering Keywords

Chapter 5 Building On-Page SEO

Chapter 6 Building Off-Page SEO

Chapter 7 Working with Content

Chapter 8 Working with Google Analytics

Chapter 9 Using Search Engine Webmaster Tools

Chapter 10 Working with Social Media and SEO

Chapter 11 Working with AdWords

Chapter 12 Applying SEO to WordPress Blogs

Chapter 13 Monetzing Your Website

Chapter 14 Building and Managing an SEO Team

Index 298

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