Technical Communication / Edition 11

Paperback (Print)
Rent
Rent from BN.com
$18.72
(Save 83%)
Est. Return Date: 10/29/2014
Buy New
Buy New from BN.com
$98.70
Buy Used
Buy Used from BN.com
$75.29
(Save 33%)
Item is in good condition but packaging may have signs of shelf wear/aging or torn packaging.
Condition: Used – Good details
Used and New from Other Sellers
Used and New from Other Sellers
from $1.99
Usually ships in 1-2 business days
(Save 98%)
Other sellers (Paperback)
  • All (40) from $1.99   
  • New (6) from $17.75   
  • Used (34) from $1.99   

Overview

Technical Communication, Eleventh Edition John M. Lannon

1.2 million reasons to buy this book…
John Lannon's Technical Communication has helped more than 1.2 million students become better technical writers, equipping them with the skills and knowledge they need to be successful in a wide range of professions. Lannon is unwavering in his effort to keep abreast of current issues and trends in the workplace–and to weave their implications into the instruction this book provides. What you’ll find here is a realistic portrayal of today’s workplace that prepares you for any career you choose.

There are over a million reasons to buy this book–but here are more good reasons to buy this edition of Technical Communication.

  • The introductory chapter redefines the role of technical communicators as information managers, using contemporary technology to deliver their messages,
  • A new dedicated chapter on employment correspondence (Ch. 18) focuses on what you really need to know to look for–and get–you first job.
  • New content on corporate blogs and wikis (Ch. 16) reflects the realities of today’s workplace communication and information delivery.
  • New Case Studies put you in the middle of real workplace decision-making.

And as always:

  • A heavy focus on the rhetorical principles will teach you to shape your writing and pointedly reach your intended audience.
  • Lucid, straightforward instruction will clarify even the most troublesome of topics.
  • Checklists summarize the instruction to help you extract key topics.
  • Guidelines offer step-by-step strategies and walk you through an array of procedures and undertakings.

Where can you find resources to complement your book and bolster your practice?

Get everything you need for the course at www.mypearsonstore.com

Read More Show Less

Product Details

  • ISBN-13: 9780205559572
  • Publisher: Longman
  • Publication date: 11/29/2007
  • Series: MyTechCommLab Series
  • Edition description: Older Edition
  • Edition number: 11
  • Pages: 800
  • Sales rank: 1,415,139
  • Product dimensions: 7.22 (w) x 9.26 (h) x 1.02 (d)

Meet the Author

John Lannon is Professor Emeritus and former Director of Writing at the University of Massachusetts Dartmouth, where he developed the undergraduate major in professional writing and later co-developed the M.A. program in professional writing.
He has also taught at Cape Cod Community College, University of Idaho, Southern Vermont College, and University of Strasbourg.
He has authored and coauthored five major textbooks in business communication, rhetoric, and technical communication, book reviews, filmstrips, and environmental documents and instructional software. He is the recipient of an NDEA Fellowship and Fulbright Lectureship. He holds a B.S., M.A. and Ph.D. from the University of Massachusetts Amherst. His initial training and work was in biomedical science and technology with the USAF. He has served as a communications consultant for various companies and government institutions. He worked seven years in medical laboratories.

Laura J. Gurak is professor and founding chair of the Department of Writing Studies at the University of Minnesota. She holds an M.S. in technical communication and a Ph.D. in communication and rhetoric from Rensselaer Polytechnic Institute. She is author of two books from Yale University Press (1997, 2001), the earlier of which was the first book-length work to study online communities and Internet-based social actions. Gurak is also co-editor of several edited collections and author on numerous conference presentations and papers; she is a recipient of the Society for Technical Communication’s Outstanding Article award. Gurak has authored and coauthored five textbooks in technical communication published by Pearson. She has worked as a technical writer and communications consultant for various companies and organizations.

Read More Show Less

Table of Contents

Preface
Acknowledgments
Ch. 1 Introduction to Technical Communication 1
Pt. I Communicating in the Workplace 11
Ch. 2 Problem Solving in Workplace Communication 12
Ch. 3 Solving the Information Problem 22
Ch. 4 Solving the Persuasion Problem 34
Ch. 5 Solving the Ethics Problem 60
Ch. 6 Solving the Collaboration Problem 80
Pt. II Retrieving, Analyzing, and Synthesizing Information 95
Ch. 7 Thinking Critically about the Research Process 96
Ch. 8 Exploring Hardcopy, Online, and Internet Sources 107
Ch. 9 Exploring Primary Sources 129
Ch. 10 Evaluating and Interpreting Information 144
Ch. 11 Summarizing and Abstracting Information 174
Pt. III Structural and Style Elements 191
Ch. 12 Organizing for Users 192
Ch. 13 Revising for Readable Style 214
Pt. IV Visual, Design, and Usability Elements 255
Ch. 14 Designing Visuals 256
Ch. 15 Designing Pages and Documents 304
Ch. 16 Adding Document Supplements 323
Ch. 17 Testing the Usability of Your Document 335
Pt. V Specific Documents and Applications 343
Ch. 18 Memo Reports and Electronic Mail 344
Ch. 19 Letters and Employment Correspondence 364
Ch. 20 Web Pages and Other Electronic Documents 408
Ch. 21 Technical Definitions 423
Ch. 22 Technical Descriptions and Specifications 440
Ch. 23 Procedures and Processes 461
Ch. 24 Proposals 492
Ch. 25 Analytical Reports 521
Ch. 26 Oral Presentations 553
App. A Recording and Documenting Research Findings 573
App. B The Problem-Solving Process Illustrated 609
App. C Editing for Grammar, Usage, and Mechanics 622
Works Cited 653
Index 667
Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)