Technology Ventures: From Idea to Enterprise / Edition 1

Technology Ventures: From Idea to Enterprise / Edition 1

by Richard C. Dorf, Thomas H. Byers

ISBN-10: 0072853530

ISBN-13: 9780072853537

Pub. Date: 07/09/2004

Publisher: McGraw-Hill Companies, The

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Product Details

McGraw-Hill Companies, The
Publication date:
Product dimensions:
7.50(w) x 9.40(h) x 1.20(d)

Table of Contents

Section I

1 Capitalism and the Technology Entrepreneur

2 The Opportunity, the Entrepreneur, and the Business Summary

3 Building Competitive Advantage

4 Creating Strategy

5 Technology, Innovation, and Timing

Section II

6 Risk, Return, and Product Design

7 Corporate Technology Ventures

8 Creating New Ventures and the Business Plan

9 Building Knowledge and Learning in a New Enterprise

10 Name, Legal Formation, and Intellectual Property

Section III

11 The Marketing and Sales Plan

12 The New Enterprise Organization

13 Acquiring, Organizing, and Managing Resources

14 Acquisitions, Mergers, and Global Business

15 The Management of Operations

Section IV

16 The Profit and Harvest Plan

17 The Financial Plan

18 Sources of Capital

19 Presenting the Plan and Negotiating the Deal

20 Leading the New Technology Venture to Success

Appendix A Business Plans

Appendix B Cases

Appendix C Glossary

Appendix D Information on the Internet

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