Telecommunications Management

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More About This Textbook

Overview

In today's highly competitive technology-influenced telecommunications industry, customers are accustomed to a higher level of personal service and personalized product and service offerings. To meet that higher standard, companies need to learn and anticipate a customers needs in great detail and be able to respond quickly. This book provides business strategies for providers to effectively manage their business processes while evolving their information systems architectures to support the needs of the consumer. It provides the background necessary to understand telecommunication principles, manage the business, the staff, and the technology. This book takes a profound look at the telecommunication industries history, its business processes and the latest technologies driving the industry. This is an ideal textbook for introducing students to all facets of the telecommunications field as well as a great desktop reference for experienced professionals working in the industry. It addresses core business areas such as customer care and billing. It addresses management of product offers across affiliates and the processes which need to be in place to support integration of different business system architectures. Your company can use the information in this book to guide marketing, sales, and customer service activities that identify, attract and keep profitable customers.
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Product Details

  • ISBN-13: 9781589396197
  • Publisher: Virtualbookworm.com
  • Publication date: 6/8/2004
  • Edition description: New Edition
  • Pages: 304
  • Product dimensions: 5.50 (w) x 8.50 (h) x 0.81 (d)

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Sort by: Showing all of 5 Customer Reviews
  • Anonymous

    Posted September 14, 2004

    Telecommunications Management

    Rather than solely concentrating on the technology of telecommunications, Mr. Jones caters more to the needs of today's business students. Telecommunications Management is the ideal textbook for exposing students to all facets of telecommunications. It stresses the importance of the managerial decision-making side of telecommunications. This book will provide business students with the technical vocabulary, technical understanding, and decision-making ability necessary to be an effective business telecommunications manager.

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  • Anonymous

    Posted September 11, 2004

    Telecommunications Management

    Mr. Jones does an exquisite job in describing the issues currently going on in the industry. The historical accounts are wonderful and the information on Customer Relationship Management and Billing is invaluable. This book does an excellent job in describing what is necessary to effectively compete in today's environment. I've worked in the industry as a telecom manager for over 22 years, and this book is the most comprehensive reference I've encountered. This one is worth picking up.

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  • Anonymous

    Posted August 28, 2004

    Great insight regarding the Telecommunications Industry

    Really enjoyed this one. This information was outstanding. I'm currently a manager working in the industry. This book explained the issues and the difficulties currently going on in the Telecom industry and presented some good strategies to compete. I would highly recommend this book!.

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  • Anonymous

    Posted September 10, 2004

    Telecommunications Management

    Really enjoyed the detailed discussions regarding what not to do in telecom project management. This book was a good read and I feel it will definitely help me in my career. I've looked at the other books on the market and this one definitely is one that covers all of the bases, from history, to the business processes (billing, customer care, disaster recovery, management, fiber optics, wireless technologies, etc...) to the details of telecommunication priciples. I've learned a great deal from this book and I think everyone will be enlightened by its content. I picked up mine from Books-A-Million but I believe it is also available at Walden and Amazon. Though I don't generally take the time to review books, this one actually benefited me a great deal so I felt it was my obligation to tell others how great it is. Take the time to read this one and you'll have a full understanding of telecommunications and understand what strategies companies must take to be competitive.

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  • Anonymous

    Posted September 10, 2004

    Telecommunications Management

    Very impressed with the Author's understanding of the issues relating to Telecom. The information on Customer Relationship Management and Billing were wonderful. Also enjoyed the historical accounts when describing how the industry evolved. This one is definitely worth picking up. Much more detail than I've witnessed with any other telecom book so far.

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