Television Aesthetics: Perceptual, Cognitive and Compositional Bases

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Based on effective empirical research from three axesperception, cognition, and composition - this book presents aesthetic principles of television images drawn from converging research in academic disciplines such as psychology (perceptual, cognitive, and experimental), neurophysiology, and the fine arts. Investigations in these diverse academic disciplines have provided the constructs and strengthened the foundations of the theory of television aesthetics set forth in this book. This volume offers a response to three ongoing needs: the need to develop the main composition principles pertinent to the visual communication medium of television; the need to establish the field of television aesthetics as an extension of the broader field of visual literacy; and the need to promote television aesthetics to both students and consumers of television.
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Product Details

  • ISBN-13: 9780805812213
  • Publisher: Taylor & Francis
  • Publication date: 6/28/1996
  • Series: Routledge Communication Series
  • Pages: 316
  • Lexile: 1470L (what's this?)
  • Product dimensions: 5.96 (w) x 9.36 (h) x 0.98 (d)

Table of Contents

Contents: Preface. Introduction. Part I: Perceptual Factors. Visual Perception Principles: Defining the Visual Field of the Television Screen. Auditory Perception: Defining the Sound Dimension of Television Pictures. Vision in Motion: Defining the Dimension of Movement of Television Pictures. Part II: Cognitive Factors. Anatomy of the Human Information System. The Brain and the Mind. Recognition Standards of Visual Images. Part III: Compositional Factors. Introduction to the Arts. Introduction to Criticism. Applied Rules for Composition of Television Pictures.

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