The 10 X Rule: The Only Difference Between Success and Failure

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Overview

Praise for 10x Rule

"Love this book. The 10X Rule is dead on right! It boldly takes on the biggest issue most people skip and then wonder why they didn't reach their goals: WORK!"—Larry Winget, New York Times bestselling author of Your Kids Are Your Own Fault and The Idiot Factor

"Grant Cardone is the master at showing people exactly what they MUST do to create the success they desire! This book is like a nuclear weapon for the reader!"—Barry Poznick, Executive Producer of How'd You Get So Rich? and Are You Smarter Than A 5th Grader?

"If you don't think goal setting is important in life, don't waste your time reading The 10X Rule. If you do . . . Grant has set a new benchmark on the ...

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More About This Book

Overview

Praise for 10x Rule

"Love this book. The 10X Rule is dead on right! It boldly takes on the biggest issue most people skip and then wonder why they didn't reach their goals: WORK!"—Larry Winget, New York Times bestselling author of Your Kids Are Your Own Fault and The Idiot Factor

"Grant Cardone is the master at showing people exactly what they MUST do to create the success they desire! This book is like a nuclear weapon for the reader!"—Barry Poznick, Executive Producer of How'd You Get So Rich? and Are You Smarter Than A 5th Grader?

"If you don't think goal setting is important in life, don't waste your time reading The 10X Rule. If you do . . . Grant has set a new benchmark on the subject with his new book. Give it to a friend or colleague and it will make a huge difference in their life." —Bill Jenkins, National Sales Director, Kawasaki Motors Corp., USA

"In The 10X Rule, entrepreneur Grant Cardone shows how to achieve success no matter your background, genetic make-up, or personal connections. In his view, success stems from working ten times harder than anyone else and displaying a 'domination mentality.' It's a how-to book on how to gain the moxie, chutzpah, and relentless drive necessary to succeed."—Gary Stern, coauthor of Minority Rules: Turn Your Ethnicity into a Competitive Edge; journalist for The Wall Street Journal and Investor's Business Daily

"Grant Cardone has hit the nail on the head with The 10X Rule—telling you the real reason people succeed greatly in any area of life!"—Brian tracy, Chairman and CEO, Brian Tracy International; bestselling author of over 45 Books

Product Details

  • ISBN-13: 9780470627600
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 4/26/2011
  • Edition number: 1
  • Pages: 256
  • Sales rank: 56,233
  • Product dimensions: 6.10 (w) x 9.10 (h) x 1.10 (d)

Meet the Author

Grant Cardone is a New York Times bestselling author, international sales expert, sales trainer, and motivational speaker. He has created three multimillion-dollar companies, including Cardone Training Technologies, Cardone Group, and Twin Capital Management. He lives in Los Angeles with his wife Elena Lyons and their daughter Sabrina. For more information, please visit www.grantcardone.com.

Read an Excerpt

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Table of Contents

Introduction.

Chapter 1 What Is the 10X Rule?

Chapter 2 Why the 10X Rule Is Vital.

Chapter 3 What Is Success?

Chapter 4 Success Is Your Duty.

Chapter 5 There Is No Shortage of Success.

Chapter 6 Assume Control for Everything.

Chapter 7 Four Degrees of Action.

Chapter 8 Average Is a Failing Formula.

Chapter 9 10X Goals.

Chapter 10 Competition Is for Sissies.

Chapter 11 Breaking Out of the Middle Class.

Chapter 12 Obsession Isn’t a Disease; It’s a Gift.

Chapter 13 Go “All In” and Overcommit.

Chapter 14 Expand—Never Contract.

Chapter 15 Burn the Place Down.

Chapter 16 Fear Is the Great Indicator.

Chapter 17 The Myth of Time Management.

Chapter 18 Criticism Is a Sign of Success.

Chapter 19 Customer Satisfaction Is the Wrong Target.

Chapter 20 Omnipresence.

Chapter 21 Excuses.

Chapter 22 Successful or Unsuccessful?

Chapter 23 Getting Started with 10X.

Glossary.

About the Author.

Index.

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Sort by: Showing 1 Customer Review

  • Posted June 6, 2011

    more from this reviewer

    Not Satisfied with your Life? Start Thinking Huge!

    Grant Cardone keeps publishing books about altering life to empower us to succeed, and obviously the books (most become best sellers) have a major impact. THE 10X RULE is no exception. One of the reasons Cardone's books are credible lies in the fact that he uses his own life and ladder to success as an example to follow. No created stories of nerds breathing in, expanding the lungs and the mind, and witnessing miraculous change: Cardone shares his own journey and thereby makes his concepts live and blossom.
    Cardone's writing style is conversational with the reader and he makes the reader feel as though the conversation and lessons he shares are between two people. Granted, that style is a 'technique' but it works. At the end of each very readable and brief chapter he provides a one-page exercise to make sure the reader is up to par with the progress. Sound pedantic? Try moving on to the next chapter without taking advantage of these exercises and it is likely that the committed reader will back track and complete these easy but serious assignments.
    Cardone's 10X Rule (Domination Mentality) is in words rather simple: think far beyond current expectations and goals, making them 10 times the size of current concepts, and don't let anything get in your way to reaching greater, substantial heights - in career expectations, in money, in relationships, and in health and longevity. Or as Cardone proposes, 'You must set targets that are 10 times what you think you want and then do 10 times what you think it will take to accomplish those targets. Massive thoughts must be followed by massive actions.' Early on in his book he offers the following: 'the following is the basic series of mistakes people make when setting out to achieve goals: 1. Mistargeting by setting objectives that are too low and don't allow for enough correct motivation. 2. Severely underestimating what it will take in terms of actions, resources, money, and energy to accomplish target. 3. Spending to much time competing and not enough time dominating their sector. and 4. Underestimating the amount of adversity they will need to overcome in order to actually attain their desired goal.'
    The remainder of this book tackles all the possibilities and accompanying techniques for achieving the 10X Rule. The messages are self help oriented and may sound like 'easy for him to say but not for me' dialogue, but the difference in Grant Cardone's principles is that he believes it is a given that all the potential lies within us - and he works on that assumption eventually proving to us that it is true: remember, he is standing beside us all the way giving his own life as an example. Though there are many passages in the book that merit sharing, reading and participating in the 10X Rule makes those pieces of wisdom and advice become gifts to the reader. 'Successful people talk, think, and approach situations, challenges, and problems differently than most - and they definitely think about money differently....Have a 'can do' attitude, Believe that 'I will figure it out', 'Focus on opportunity', 'Love challenges', 'Seek to solve problems', Persist until successful', 'Take risks', 'Be unreasonable,' 'Be dangerous', 'Create wealth', 'Readily take action', 'Always say 'Yes' ', 'Habitually commit', 'Go all the way', 'Focus on 'Now' ', 'Demonstrate courage', 'Be on a mission', 'Commit first - figure out later', 'Be disciplined', 'Reach up in relationships' etc.

    1 out of 1 people found this review helpful.

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