The 75 Greatest Management Decisions Ever Made

The 75 Greatest Management Decisions Ever Made

3.0 1
by Stuart Crainer
     
 
Find out in this eclectic, eccentric, and slightly irreverent collection of 75 management decisions that changed the business world. Some will surprise you, some will confirm age-old business wisdom, others will stir up controversy...but all will get you reexamining your own assumptions about wise business decisions.

Overview

Find out in this eclectic, eccentric, and slightly irreverent collection of 75 management decisions that changed the business world. Some will surprise you, some will confirm age-old business wisdom, others will stir up controversy...but all will get you reexamining your own assumptions about wise business decisions.

Editorial Reviews

Booknews
This anecdotal approach to business education examines a variety of decisions that have helped to mold the world of business, from advertising to distribution. Crainer, a business and management writer who has contributed to and , describes each moment of managerial or marketing genius, discusses the lesson it can teach today's entrepreneurs and business leaders, and considers its ultimate impact. He also includes 21 terrible decisions, and explains why these failed while the others succeeded. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Product Details

ISBN-13:
9780814404911
Publisher:
AMACOM
Publication date:
10/22/1999
Pages:
272
Product dimensions:
6.31(w) x 9.34(h) x 1.05(d)

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The 75 Greatest Management Decisions Ever Made 3 out of 5 based on 0 ratings. 1 reviews.
Guest More than 1 year ago
Crainer idiotically asserts that the worst of the 21 worst decisions was Apple's decision to discontinue the Mac clone licensing agreements which had been initiated by Michael Spindler. While it may be true that cloning should have been started much earlier, and then maybe would have helped Apple to become bigger than it is today, considering instead when they actually did start cloning, it was doing more harm than good. Had Jobs not stepped in and made the difficult decision to eliminate that, it's doubtful whether Apple would have retained enough of the market for there to even be anything to clone! So I think he's way off on this one, and that makes me question his overall perspective on what he writes about.