The ABC of SEO: Search Engine Optimization Strategies

Overview

The ABC of SEO is a concise and clear introduction to the art of search engine optimization and marketing. It presents current website optimization strategies, discusses their pitfalls and builds the foundations for long term success. Readers will discover how to get their website listed on the major search engines quickly and for free, analyze and beat their competitors' strategies, increase their search engine rankings and boost the number and quality of visitors.

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Overview

The ABC of SEO is a concise and clear introduction to the art of search engine optimization and marketing. It presents current website optimization strategies, discusses their pitfalls and builds the foundations for long term success. Readers will discover how to get their website listed on the major search engines quickly and for free, analyze and beat their competitors' strategies, increase their search engine rankings and boost the number and quality of visitors.

The book is written in an informal style and is packed full of interesting facts and background to search engines. The focus is on the three main search engines: Google, MSN Search and Yahoo! It will be of interest to anyone with a web site or who is thinking of establishing an eCommerce business. Some basic knowledge of the Web is assumed.

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What People Are Saying

Aaron Wall
A good book for learning what the jargon means.
SEO Expert and author of the SEO Book
Brad Talmir
The book is well written... I can safely recommend this book as being a very good reference book for a beginner SEO. Website owners that are going to hire a SEO firm might find the ABC of SEO a handy reference guide, because there is so much specialized jargon in the industry.
Web Directory Development Expert
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Product Details

  • ISBN-13: 9781411622517
  • Publisher: Lulu.com
  • Publication date: 2/28/2005
  • Pages: 172
  • Product dimensions: 5.90 (w) x 9.20 (h) x 0.40 (d)

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    Posted July 21, 2011

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