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From Barnes & NobleThe Barnes & Noble Review
How can your company succeed in an era defined by intense competition, limited capital, and increasingly demanding customers? Michael Hammer, coauthor of the highly influential bestseller Reengineering the Corporation, offers nine interconnected principles that will help managers of any company -- large or small, high-tech or low-tech -- prepare for the tough realities of the customer-driven economy. Each principle arises from Hammer’s conviction that the past two decades' managerial innovations (Six Sigma, TQM, performance-based compensation) and technological advances (the Internet, just-in-time inventory capability) have resulted in an unequivocal shift in the balance of economic power: Customers have learned to expect more from companies and to quickly abandon those brands or services that fail to meet their expectations.
Hammer’s nine principles take into account all of the multiple dimensions involved in operating a business. He advises companies that they must be user-friendly in order to remain competitive; addresses the problems involved in obtaining meaningful ways to measure performance; discusses the importance of process and the changing role of managers; and presents a strategy for integrating the Internet into existing businesses. Hammer modestly calls The Agenda a “guide for businesspeople who are not content to wait for a miracle to save them but are committed to creating their own.” Readers will find that the book is much more than just a guide -- it is an invaluable resource that will help them focus on and respond appropriately to the incredible pressures of today’s business environment. (Sunil Sharma)