The AIFD Guide to Floral Design: Terms, Techniques, and Traditions
The most complete collection of floral design information in the ultimate reference book for professional floral designers.

The AIFD Guide to Floral Design: Terms, Techniques, and Traditions
is the ultimate reference for floral designers, covering everything from historical foundations to modern retail floristry. This comprehensive resource delves into plant physiology, care and handling, design principles, applications, and styles, including wedding, sympathy, and special event arrangements. It also features a directory of terms, charts, and glossaries, making it an indispensable tool for professionals.

Key Selling Points:

  • Comprehensive guide covering all aspects of floral design
  • In-depth sections on plant physiology, care, and handling
  • Detailed exploration of design elements, styles, and applications
  • Special focus on wedding, sympathy, and religious floral designs
  • Essential directory of terms, charts, and glossaries

  • A must-have for every serious floral designer, this meticulously compiled compendium provides the most complete collection of floral design knowledge available in a single book.


    1141018878
    The AIFD Guide to Floral Design: Terms, Techniques, and Traditions
    The most complete collection of floral design information in the ultimate reference book for professional floral designers.

    The AIFD Guide to Floral Design: Terms, Techniques, and Traditions
    is the ultimate reference for floral designers, covering everything from historical foundations to modern retail floristry. This comprehensive resource delves into plant physiology, care and handling, design principles, applications, and styles, including wedding, sympathy, and special event arrangements. It also features a directory of terms, charts, and glossaries, making it an indispensable tool for professionals.

    Key Selling Points:

  • Comprehensive guide covering all aspects of floral design
  • In-depth sections on plant physiology, care, and handling
  • Detailed exploration of design elements, styles, and applications
  • Special focus on wedding, sympathy, and religious floral designs
  • Essential directory of terms, charts, and glossaries

  • A must-have for every serious floral designer, this meticulously compiled compendium provides the most complete collection of floral design knowledge available in a single book.


    129.99 In Stock
    The AIFD Guide to Floral Design: Terms, Techniques, and Traditions

    The AIFD Guide to Floral Design: Terms, Techniques, and Traditions

    by American Institute of Floral Designers
    The AIFD Guide to Floral Design: Terms, Techniques, and Traditions

    The AIFD Guide to Floral Design: Terms, Techniques, and Traditions

    by American Institute of Floral Designers

    (Spiral Bound)

    $129.99 
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    Overview

    The most complete collection of floral design information in the ultimate reference book for professional floral designers.

    The AIFD Guide to Floral Design: Terms, Techniques, and Traditions
    is the ultimate reference for floral designers, covering everything from historical foundations to modern retail floristry. This comprehensive resource delves into plant physiology, care and handling, design principles, applications, and styles, including wedding, sympathy, and special event arrangements. It also features a directory of terms, charts, and glossaries, making it an indispensable tool for professionals.

    Key Selling Points:

  • Comprehensive guide covering all aspects of floral design
  • In-depth sections on plant physiology, care, and handling
  • Detailed exploration of design elements, styles, and applications
  • Special focus on wedding, sympathy, and religious floral designs
  • Essential directory of terms, charts, and glossaries

  • A must-have for every serious floral designer, this meticulously compiled compendium provides the most complete collection of floral design knowledge available in a single book.



    Product Details

    ISBN-13: 9780764364259
    Publisher: Schiffer Publishing, Ltd.
    Publication date: 09/01/2022
    Pages: 360
    Product dimensions: 7.50(w) x 11.50(h) x (d)

    About the Author

    Established in 1965, the American Institute of Floral Designers is the floral industry’s leading nonprofit dedicated to establishing and maintaining the highest standard of professional floral design. AIFD's worldwide accredited members present educational programs and design flowers for such renowned events as the
    Academy Awards and presidential inaugurations.
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