The Art of Readable Writing

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The Art of Readable Writing is an indispensable guide to writing fluently. Noted language maven Dr. Rudolf Flesch moves beyond his examination of and advice on grammar and usage in The Art of Plain Talk to the more general principles of style in contemporary writing. Drawing upon a wealth of material from sources as varied as Aristotle and Life magazine, Dr. Flesch shows us how we can write more simply and effectively. His famous Readability Formula, devised specially for this book, explains how to analyze ...
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More About This Book

Overview

The Art of Readable Writing is an indispensable guide to writing fluently. Noted language maven Dr. Rudolf Flesch moves beyond his examination of and advice on grammar and usage in The Art of Plain Talk to the more general principles of style in contemporary writing. Drawing upon a wealth of material from sources as varied as Aristotle and Life magazine, Dr. Flesch shows us how we can write more simply and effectively. His famous Readability Formula, devised specially for this book, explains how to analyze writing for its clarity and interest. Entertaining and stimulating and crammed with commonsensical advice, The Art of Readable Writing is, above all, immensely readable.
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Product Details

  • ISBN-13: 9780020464709
  • Publisher: Wiley, John & Sons, Incorporated
  • Publication date: 1/15/1994
  • Edition description: REVISED
  • Edition number: 1
  • Pages: 255
  • Product dimensions: 4.19 (w) x 6.99 (h) x 0.66 (d)

Table of Contents

Foreword by Alan J. Gould.
Preface.
Acknowledgments.
1. You and Aristotle.
2. Other People's Minds.
3. The Importance of Being Trivial.
4. The Shape of Ideas.
5. All Writing Is Creative.
6. From False Starts to Wrong Conclusions.
7. How to Be Human Though Factual.
8. Drama in Everyday Prose.
9. An Ear for Writing.
10. Did Shakespeare Make Mistakes in English?
11. Our Shrinking Sentences.
12. Our Expanding Words.
13. R for Readability.
14. Degrees of Plain Talk.
15. Results of Plain Talk.
16. Those Unpredictable Words.
17. Those Unpredictable Readers.
18. Are Words Necessary?
19. How to Operate a Blue Pencil.
20. The Pedigree of Plain Talk.
21. It's Your Own Language.
Appendix:
How to Use the Readability Formula.
Reading List.
Notes.
Index.
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