From the Publisher
A fireworks show of insights into how our minds work. If you want to avoid tripping on cognitive errors, read this book.” — Iris Bohnet, Professor and Academic Dean, Harvard Kennedy School, Director of the Harvard Decision Science Laboratory
“Dobelli examines our most common decision-making failings with engaging eloquence and describes how to counter them with instructive good sense.” — Robert Cialdini, author of Influence
“…a serious examination of the faulty reasoning that leads to repeated mistakes by individuals, businesses, and nations…In this fascinating book, Dobelli does not offer a recipe for happiness but a well-considered treatise on avoiding ‘self-induced unhappiness.’” — Booklist (starred review)
“…easy-going prose…what [Dobelli] does is pinpoint exactly the assumptions, bias and illusions that shape our thinking and decision-making processes in both business and personal relationships that can cost us dearly as individuals and as a society.” — Financial Times
Financial Times
…easy-going prose…what [Dobelli] does is pinpoint exactly the assumptions, bias and illusions that shape our thinking and decision-making processes in both business and personal relationships that can cost us dearly as individuals and as a society.
Robert Cialdini
Dobelli examines our most common decision-making failings with engaging eloquence and describes how to counter them with instructive good sense.
Booklist (starred review)
…a serious examination of the faulty reasoning that leads to repeated mistakes by individuals, businesses, and nations…In this fascinating book, Dobelli does not offer a recipe for happiness but a well-considered treatise on avoiding ‘self-induced unhappiness.’
Iris Bohnet
A fireworks show of insights into how our minds work. If you want to avoid tripping on cognitive errors, read this book.
Financial Times
…easy-going prose…what [Dobelli] does is pinpoint exactly the assumptions, bias and illusions that shape our thinking and decision-making processes in both business and personal relationships that can cost us dearly as individuals and as a society.
Nassim Nicholas Taleb
Rolf Dobelli is endowed with both imagination and realism, a combination hard to find since the 16th century Renaissance.
Booklist
"…a serious examination of the faulty reasoning that leads to repeated mistakes by individuals, businesses, and nations…In this fascinating book, Dobelli does not offer a recipe for happiness but a well-considered treatise on avoiding ‘self-induced unhappiness.’"
Kirkus Reviews
A waggish, cautionary compilation of pitfalls associated with systematic cognitive errors, from novelist Dobelli. To be human is to err, routinely and with bias. We exercise deviation from logic, writes the author, as much as, and possibly more than, we display optimal reasoning. In an effort to bring awareness to this sorry state of affairs, he has gathered here--in three-page, anecdotally saturated squibs--nearly 100 examples of muddied thinking. Many will ring familiar to readers (Dobelli's illustrations are not startlingly original, but observant)--e.g., herd instinct and groupthink, hindsight, overconfidence, the lack of an intuitive grasp of probability or statistical reality. Others, if not new, are smartly encapsulated: social loafing, the hourly rate trap, decision fatigue, carrying on with a lost cause (the sunk-cost fallacy). Most of his points stick home: the deformation of professional thinking, of which Mark Twain said, "If your only tool is a hammer, all your problems will be nails"; multitasking is the illusion of attention with potentially dire results if you are eating a sloppy sandwich while driving on a busy street. In his quest for clarity, Dobelli mostly brings shrewdness, skepticism and wariness to bear, but he can also be opaque--e.g., shaping the details of history "into a consistent story...we speak about ‘understanding,' but these things cannot be understood in the traditional sense. We simply build the meaning into them afterward." Well, yes. And if we are to be wary of stories, what are we to make of his many telling anecdotes when he counsels, "Anecdotes are a particularly tricky sort of cherry picking....To rebuff an anecdote is difficult because it is a mini-story, and we know how vulnerable our brains are to those"? Hiccups aside, a mostly valuable compendium of irrational thinking, with a handful of blanket corrective maneuvers.
