The Brian Tracy Success Library: Motivation

( 4 )


As a manager, one of your most important responsibilities is to motivate your employees to do their absolute best. Managers who create positive, rewarding, high-energy environments reduce absenteeism and turnover while dramatically increasing productivity and quality.

In Motivation, success expert Brian Tracy draws on his decades of experience bringing out the best in others to provide 21 of the fastest, most powerful methods ever discovered ...

See more details below
$9.95 price

Pick Up In Store

Reserve and pick up in 60 minutes at your local store

Other sellers (Hardcover)
  • All (11) from $3.85   
  • New (8) from $5.13   
  • Used (3) from $3.85   
Motivation (The Brian Tracy Success Library)

Available on NOOK devices and apps  
  • NOOK Devices
  • Samsung Galaxy Tab 4 NOOK 7.0
  • Samsung Galaxy Tab 4 NOOK 10.1
  • NOOK HD Tablet
  • NOOK HD+ Tablet
  • NOOK eReaders
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK for Web

Want a NOOK? Explore Now

NOOK Book (eBook)
$4.49 price
(Save 9%)$4.95 List Price


As a manager, one of your most important responsibilities is to motivate your employees to do their absolute best. Managers who create positive, rewarding, high-energy environments reduce absenteeism and turnover while dramatically increasing productivity and quality.

In Motivation, success expert Brian Tracy draws on his decades of experience bringing out the best in others to provide 21 of the fastest, most powerful methods ever discovered for increasing the effectiveness of any individual or group. He reveals how to:
• Ensure employees look forward to coming to work and feel passionate about what they do
• Challenge them with tasks that allow them to stretch
• Satisfy their need to feel both autonomous and part of a greater whole
• Reduce their fear of failure and increase their desire to try
• Remove obstacles that hold people back
• Provide the regular feedback they need to succeed
• And much more!

Most people are just waiting for someone to come along and inspire them to greatness. Packed with proven tools and strategies, this essential guide helps any manager deliver a shot of adrenaline straight to the heart of his or her work team.

Read More Show Less

Editorial Reviews

From the Publisher
"In a pocket-size book, you and your staff can get and stay motivated…a great addition for your business library." —Barbara Weltman, Big Ideas for Small Business newsletter

“This is an exceptional book and one that you should not do without… you can change your management career for the better. I guarantee it.” —

“…provides 21 of the fastest, most powerful methods ever discovered for increasing the effectiveness of any individual or group.” —Support

"…one of those books that is just filled with common sense basics...Everything you need to help you to motivate your people is right here in this little book." —The Representor

"Quick to browse yet brimming with a lifetime's worth of wisdom. Motivation is highly recommended." —The Midwest Book Review

“A new multi-volume series of pocket-sized, hardbound books interweaves nuggets of wisdom from Tracy with engaging real–life examples and practical tools, tactics and strategies.” —Sales & Marketing Management

“...each chapter is a brief essay of a proven strategy for improving productivity." —School Administrator

Read More Show Less

Product Details

Meet the Author

BRIAN TRACY is the Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations. One of the top business speakers and authorities in the world today, he has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the United States and more than 60 countries worldwide. He has written 55 books and produced more than 500 audio and video learning programs on management, motivation, and personal success.

Read More Show Less

Read an Excerpt

Introduction IN ANY ORGANIZATION, the greatest untapped resource, and the most expensive, is its people. The greatest potential for growth, productivity, performance, achievement, and profitability lies within the skills and abilities of the average person. In this book, you will learn one of the most important functions of management—the ability to motivate others to peak performance. You will learn how to use some of the very best ideas discovered in the last fifty years to enable your people to contribute their maximum to the organization. One of the things we know is that you cannot motivate other people, but you can remove the obstacles that stop them from motivating themselves. All motivation is self-motivation. As a manager, you can create an environment where this potential for self-motivation is released naturally and spontaneously. According to Robert Half and Associates, the average person works at about 50 percent of capability. The other 50 percent is largely wasted throughout the working day in idle conversation with coworkers, or when we waste time on the Internet, come in late, leave early, take extended coffee breaks and lunches, and handle personal business. One of the reasons for this time wastage, which is one of the greatest financial drains on any organization, is that people are not motivated and focused enough on their work; they lack the urgency and direction to get the work done before anything else. This is a challenge that a good manager can resolve. Tap Into the Unused 50 Percent Your job is to tap into the unused 50 percent that the company is paying for, and to channel that time and energy into producing more and better work. The purpose of a business is to get the highest ROE (return on equity) from the amount of capital invested in the company. The goal of management is to get the highest ROE (return on energy) from the people who work there. Financial capital is calculated in dollars. Human capital consists of the mental, emotional, and physical energies of the individual. Your job as a manager is to maximize this human capital and focus it on achieving the most valuable and important results possible for the organization. Remove the Demotivators There are two major demotivators in life and work. They are both factors that begin in early childhood and carry forward into adult life. They are often referred to as negative habit patterns or conditioned responses to stimuli. The first of these demotivators is the fear of failure. This is the greatest single obstacle to success and achievement in adult life. Because of destructive criticism in childhood, adults grow up afraid of making a mistake or failing at their work. This fear serves as a form of paralysis and holds people back from taking risks, volunteering for new responsibilities, or extending themselves in any way. Fear of failure continually creates reasons or excuses for nonperformance. The second major demotivator is the fear of rejection. This hurdle arises in early childhood when parents practice “conditional love” on their children. They make their love and support conditional upon the child performing to some undetermined high standard. The child then grows up hypersensitive to the opinions, comments, and feedback of others, especially the boss in the workplace. This fear of rejection is also a fear of criticism, condemnation, or censure—the fear of making a mistake and being dumped on for it. Excellent managers are those who practice “unconditional acceptance” with each employee, causing all employees to feel safe and secure with their boss and in their work. Drive Out Fear There are many other reasons for demotivation and poor performance, but these are the two main fears that prevent people from extending themselves to do their very best. Successful organizations and managers are those that consciously and deliberately remove these barriers. They make it all right to fail or to make mistakes. They make it clear that nobody gets rejected, dumped on, criticized, or threatened with retaliation for making a mistake. The best managers create an environment where people feel free to be the best they can be. W. Edwards Deming, the father of total quality management, said that one of his fourteen keys to building a high-performance organization was to “drive out fear.” In the absence of fear, people tend to perform and produce at a higher level than ever before. In this book, you will learn a series of practical, proven methods and techniques that you can use to reduce the fears of failure and rejection, increase the propensity to try more things, and cause people to feel terrific about themselves when they work for you. Only when people feel good about themselves are they motivated to work hard and succeed. Each of these ideas is based on years of research and practice. Sometimes implementing just one of these ideas can transform an average work environment into a superior work environment almost overnight. The Key Factor The key factor in motivation and in peak performance is just one thing: the nexus between the manager and the managed. It is what takes place at the moment of contact or communication between the manager and the employee that is the key determinant of performance, effectiveness, productivity, output, and profitability of an organization. The point at which the two people connect, whether positively or negatively, is where the past, present, and future performance of the individual and the organization is determined. When this contact between the boss and the subordinate is positive and supportive, then performance, productivity, and output of the individual will reach its highest level. If this point of contact between the manager and the managed is negative for any reason at all, performance and output will decline. A negative relationship with the boss will trigger fears of failure, rejection, and disapproval. The ideas in this book are all focused on improving the quality of this nexus or meeting point between the manager and the staff. Everything you do to improve this intersection or contact improves the overall quality of your work life, no matter where you are on the ladder of management. One last point before we begin: As Einstein said, “Nothing happens until something moves.” By the same token, nothing happens until someone moves. None of these ideas will be of any value until and unless you take action on them— preferably as soon as possible. Effective managers are intensely action-oriented. When they hear a good idea, they move quickly to implement the idea and put it into action. Therefore, as you read this book, if you learn anything that you think can help you to motivate your staff to a higher level, don’t delay. Practice it immediately, that very day. You will be amazed at the results.

Read More Show Less

Table of Contents


Introduction 1

1 The X Factor 6

2 Select the Right People 12

3 Start Them Strong 18

4 Communicate Clear Expectations 23

5 Practice Participative Management 28

6 The Four Factors of Motivation 34

7 The Three Rs 40

8 Install Management by Values 46

9 Practice Management by Objectives 52

10 Use Management by Exception 57

11 Apply the Pareto Principle 61

12 Be a Teacher 67

13 Train and Educate Continuously 71

14 Insist on the Zero Defects Principle 76

15 Introduce Quality Circles, Quality Teams 82

16 Practice Brainstorming Regularly 87

17 Become a Mentor 93

18 Lead by Example 98

19 Listen to Your Staff 103

20 Remember the Friendship Factor 109

21 Create Motivational Magic 114

Index 117

Read More Show Less

Customer Reviews

Average Rating 4.5
( 4 )
Rating Distribution

5 Star


4 Star


3 Star


2 Star


1 Star


Your Rating:

Your Name: Create a Pen Name or

Barnes & Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation


  • - By submitting a review, you grant to Barnes & and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Terms of Use.
  • - Barnes & reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
Sort by: Showing all of 4 Customer Reviews
  • Anonymous

    Posted November 29, 2014


    Try and eat vitamin rich food, and protein rich food. NO TRANS FAT! EVER! It is horrible for your body. For example, this could be a healthy meal for one day. Eggs on a whole grain bagel, maybe with cheese. Milk on the side, or orange juice. Either one works. For lunch, you could have a sandwich with meat, or veggies, if you're a vegetarian/vegan. Have water! Drink 6-8 cups a day! For dinner, you could have salad with chicken or something. Water or milk! I'm probably repeating what you've already heard, but eat healthy and think ahead before you do something that could damage your health. Stretch, put on your favorite music, and work out. Lift some weights, do some push-ups. If you can't do real ones [ I can't do them very well :) ] Do modern push-ups, where you keep your knees on the ground. Good luck!

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted November 29, 2014


    I actually am doing the same thing but only because my kick boxing team is getting yogether again. At first i do yoga like downward dog baby pose. That burns calories while having fun. you can ride a bike and all. You can do an exercise that works the core like abb lifts

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted November 29, 2014

    Bird 筹

    Do you have a treadmill? If so, walk/jog on it for about 30 minutes every day. But, remember to stretch first. You could pull a muscle. Make sure to stretch your legs AND your arms a little, since your arms will be pumping. You will want to feel a pull when you stretch, but don't do it so much it hurts. Hold it for 10-20 seconds. Then, after you're finished on the treadmill, stretch again! This way you won't have sore muscles. And if you don't have a treadmill, do an activity such as jump roping, jumping on a trampoline, or dancing (with cordinated moves!) to a song. If you can go outside, then by all means, do! [If you have a dog, it'd be a good idea to walk him/her]. Also, don't splurge unnessecarily on junk food or candy. Your body doesn't need those calries! Make sure to eat the healthy stuff (l know, you likely hear this all the time). Hope this helped! Good luck! <br>
    -Bird &#31608

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted November 29, 2014

    Advice Needed!

    Hello! This is not the usual boy advice thing. Well, I need to start excercising to get in shape for tennis season. However, I don't know what I should do. I can't really run outside, so if I ran it would have to be like in place. I'm trying to get healthier so any suggestions on anything would help! Thanks! <br>
    ~ &heartsFlicker&hearts

    Was this review helpful? Yes  No   Report this review
Sort by: Showing all of 4 Customer Reviews

If you find inappropriate content, please report it to Barnes & Noble
Why is this product inappropriate?
Comments (optional)