The Business and Management of Convention and Visitor Bureaus: A global approach
A clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their destination. Accessible, global and informative, this is essential reading for all future business event and conference managers, destination managers as well clients and meeting planners.
1134878648
The Business and Management of Convention and Visitor Bureaus: A global approach
A clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their destination. Accessible, global and informative, this is essential reading for all future business event and conference managers, destination managers as well clients and meeting planners.
140.0 In Stock
The Business and Management of Convention and Visitor Bureaus: A global approach

The Business and Management of Convention and Visitor Bureaus: A global approach

by Krzysztof Celuch PhD.
The Business and Management of Convention and Visitor Bureaus: A global approach

The Business and Management of Convention and Visitor Bureaus: A global approach

by Krzysztof Celuch PhD.

Hardcover

$140.00 
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Overview

A clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their destination. Accessible, global and informative, this is essential reading for all future business event and conference managers, destination managers as well clients and meeting planners.

Product Details

ISBN-13: 9781911396796
Publisher: Goodfellow Publishers Ltd
Publication date: 12/31/2019
Pages: 188
Product dimensions: 6.50(w) x 1.50(h) x 9.50(d)
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