The Business of Being an Artist

The Business of Being an Artist

by Daniel Grant
     
 

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Fine artists are taught many things about the craft of art in the various art schools and university art programs, but rarely do they learn much if anything about how to make a career of their talents. The Business of Being an Artist contains information on how artists may develop a presence in the art world that leads to sales. The book contains information on how

Overview

Fine artists are taught many things about the craft of art in the various art schools and university art programs, but rarely do they learn much if anything about how to make a career of their talents. The Business of Being an Artist contains information on how artists may develop a presence in the art world that leads to sales. The book contains information on how artists can learn to sell their work directly to the public with an understanding of the principles of marketing and sales as they're applicable to works of art. Artists will also learn how to find a suitable gallery that will arrange sales and commissions and how to set up a contractual relationship with the dealer that is both equitable and profitable. Among the topics covered in The Business of Being an Artist are: the range of exhibition opportunities for emerging and mid-career artists; how to set prices for artwork; when or if artists should pay to advance their careers; how artists may communicate with the public; applying for loans, grants, and fellowships; areas of the law that concern artists; using art materials safely; online sales and marketing, and much more. In addition to all of this priceless information, The Business of Being an Artist includes a unique discussion of some of the emotional issues that face artists throughout their careers, such as working alone, confronting stereotypes, handling criticisms and rejection, the glare of publicity, and the absence of attention. Without a doubt, The Business of Being an Artist is a must-have book for every artist ready to turn their talent into a successful business.

Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Editorial Reviews

Crafts Report
The Business of Being an Artist "is an invaluable resource for aspiring artists and those who feel they need to check in with a real expert from time to time. Most people agree that art schools need to offer more 'survival courses' for their students, and I can't think of a better book for this purpose.

Product Details

ISBN-13:
9781581157383
Publisher:
Skyhorse Publishing
Publication date:
04/27/2010
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
448
File size:
992 KB

What People are saying about this

Dore Ashton
Daniel Grant has been a sympathetic witness of the art world for a long time. His observations in this book go far beyond a 'how-to' approach. It is an intelligent and selective overview of the art world and its specialized mechanics, highly suitable for younger artists on the threshold of professional life. (Dore Ashton, critic, author of The New York School)
Stephen Doherty
Daniel Grant is one of the best-informed and most resourceful writers in the field, and this book will certainly prove to be a valuable guide to the visual arts. (Stephen Doherty, editor-in-chief, American Artist)

Meet the Author

Daniel Grant is a contributing editor of American Artist magazine. He is the author of six books including The Artist’s Guide: Making It in New York City, How to Grow as an Artist, and The Fine Artist's Career Guide (all published by Allworth Press). His articles and essays have appeared in such publications as ARTnews, Art in America, the New York Times, Washington Post, Wall Street Journal, New Criterion, Art & Auction, and Art & Antiques, among others. He has taught courses and lectured on career issues for visual artists at numerous colleges and public arts agencies in the United States. He lives in Amherst, Massachusetts.

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