The Business Writer's Companion / Edition 7

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Overview

The Business Writer's Companion is the best guide to the business writing essentials that help students land, navigate, and stand out on the job. Affordable and concise, it’s a comprehensive reference that covers the writing process and features more than 60 real-world sample documents. The seventh edition retains the book's intuitive, easy-to-use organization while adding new coverage of social media, and new e-Pages take advantage of what the Web can do with useful digital tips and sample documents. Anticipating the needs of today’s business writers, this is a reference with real-world value, usefully building skills that students carry into their professional careers.

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Product Details

  • ISBN-13: 9781457632990
  • Publisher: Bedford/St. Martin's
  • Publication date: 9/13/2013
  • Format: Spiral Bound
  • Edition description: Seventh Edition
  • Edition number: 7
  • Pages: 496
  • Sales rank: 201,438
  • Product dimensions: 6.00 (w) x 8.20 (h) x 0.70 (d)

Meet the Author

Gerald J. Alred is Professor Emeritus of English at the University of Wisconsin-Milwaukee, where he teaches courses in the Professional Writing Program. He is the author of numerous scholarly articles and several standard bibliographies on business and technical communication, and is a founding member of the editorial board of the Journal of Business and Technical Communication. He is a recipient of the prestigious Jay R. Gould Award for "profound scholarly and textbook contributions to the teaching of business and technical writing."

Charles T. Brusaw was a faculty member at NCR Corporation's Management College, where he developed and taught courses in professional writing, editing, and presentation skills for the corporation worldwide. Previously, he worked in advertising, technical writing, public relations, and curriculum development. He has been a communications consultant, an invited speaker at academic conferences, and a teacher of business writing at Sinclair Community College.

Walter E. Oliu served as chief of the Publishing Services Branch at the U.S. Nuclear Regulatory Commission, where he managed the agency’s printing, graphics, editing, and publishing programs. He also developed the public-access standards for and managed daily operations of the agency’s public Web site.  He has taught at Miami University of Ohio, Slippery Rock State University, and as an adjunct faculty member at Montgomery College and George Mason University.  His books include Writing That Works,  Tenth Edition  (reprinted chapters appear in Kevin J. Harty’s Strategies for Business and Technical Writing, Fifth Edition, , and Brenda D. Smith and Laura C. Headley’s The Lifelong Reader, Second Edition); The Handbook of Technical Writing, Ninth Edition; The Business Writer’s Handbook, Ninth eEdition (Fortune and Book-of-the-Month Club selections); The Business Writer’s Companion, Sixth Edition; The Technical Writer’s Companion, Third Edition; Writing from A-Z, Fifth Edition; and The Professional Writer.

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Table of Contents

*indicates e-Pages

Five Steps to Successful Writing 

Tab 1. The Writing Process

*Reviewing Collaborative Documents

*Using Collaborative Software

*Using Wikis for Collaborative Work

*Creating an Outline

*Proofreading for Format Consistency

*Incorporating Tracked Changes

audience

collaborative writing

conclusions

context

defining terms

description

ethics in writing

global communication

introductions

organization

outlining

paragraphs

persuasion

point of view

preparation

process explanation

promotional writing

proofreading

purpose

readers

revision

scope

writing a draft  

Tab 2. Workplace Technology

*Professional E-mail

*Assessing Hardware, Software, and Applications

*Sharing Electronic Files

*Synchronizing Information

*Using PDF Files

adapting to new technologies

blogs and forums

e-mail

FAQs (frequently asked questions)

instant messaging

repurposing

selecting the medium

social media

text messaging

Web design

writing for the Web  

Tab 3. Research and Documentation

*Report with Sources

bibliographies

copyright

documenting sources

interviewing for information

note-taking

paraphrasing

plagiarism

quotations

research

 Tab 4. Correspondence

*Modified-Block-Style Letter

acknowledgments

adjustments

complaints

correspondence

cover letters

inquiries and responses

international correspondence

letters

memos

refusals

sales letters

Tab 5. Business Writing Documents and Elements

*Feasibility Report

*Digitally Enhancing Formal Reports

feasibility reports

incident reports

investigative reports

progress and activity reports

proposals

reports

titles

trip reports

trouble reports (see incident reports)Tab 6. Formal Reports

*Report Presented as a Web Site

*Creating Styles and Templates

*Creating an Index

abstracts

appendixes

executive summaries

formal reports

glossaries

tables of contents

Tab 7. Design and Visuals

*Report with Figures

drawings

flowcharts

global graphics

graphs

headings

layout and design

lists

organizational charts

tables

visualsTab 8. Presentations and Meetings

*Presentation Slides

*Scheduling Meetings Online

*Conducting Online Meetings

listening

meetings

minutes of meetings

presentations Tab

 9. Job Search and Application

*Application Cover Letter

acceptance / refusals (for employment)

application cover letters

interviewing for a job

job search

résumés

 Tab 10. Style and Clarity

abstract / concrete words

affectation

awkwardness

biased language

business writing style

buzzwords

clichés

coherence

compound words

conciseness

connotation / denotation

emphasis

euphemisms

expletives

figures of speech

garbled sentences

idioms

intensifiers

jargon

logic errors

nominalizations

parallel structure

plain language

positive writing

repetition

sentence variety

subordination

telegraphic style

tone

transition

unity

vague words

word choice

"you" viewpoint

Tab 11. Grammar

Tab 12. Punctuation and Mechanics

Appendix: Usage

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