The Chocolate Conversation: Lead Bittersweet Change, Transform Your Business

The Chocolate Conversation: Lead Bittersweet Change, Transform Your Business

by Rose Fass
     
 

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The single factor that determines success or failure in big business today is conversation. Great leaders use public and private conversation to send a clear message, cultivate a common worldview, set high standards and reachable goals, and uncover concerns that can undermine an organization. So what conversation are you, as a leader, having with your team?…  See more details below

Overview

The single factor that determines success or failure in big business today is conversation. Great leaders use public and private conversation to send a clear message, cultivate a common worldview, set high standards and reachable goals, and uncover concerns that can undermine an organization. So what conversation are you, as a leader, having with your team? Experienced change consultant Rose Fass explains how too often we think we’re having the same conversation—about “dark chocolate,” for instance—only to be referring to three different things: milk, white, or bittersweet varieties. She shows us how to first establish common ground that leads to an effective discourse for addressing relevance, growth, and scaling: the three most important issues she sees in business today. In a light-hearted and humorous way, Fass shows how leaders can avoid a meltdown and instead drive transformation through the way they communicate in a language that all stakeholders can understand.

Editorial Reviews

Publishers Weekly
A clever metaphor does not a business strategy make, though Fassforward Consulting Group founder and CEO Fass tries her hardest. After years at Xerox and at Gartner, Fass formed Fassforward to help clients navigate change. The “chocolate” metaphor attempts to capture the common problem of a corporate goal breaking down when individuals add their points of view. Using a college “Death by Chocolate” party (and its many elaborate sweets) as an example, Fass writes, “If a simple concept like chocolate generate so many different opinions, attitudes, and points of view, how many more would occur when a complex strategy was at stake?” Here, a company’s worldview, objective, or goal is the chocolate. The standards are individual points of view: Reese’s vs. chocolate cake vs. Godiva, all the different varieties that may signify “chocolate” to different people. Finally, the concerns are the individual issues that arise from that conflict. This model hinges on the concept that the “ideal” means something different to everyone, and that corporate communications can therefore fall apart because of this disparity of viewpoints. The solution, Fass suggests, is that “to get people ‘ready for change,’ they need to embrace your worldview, understand your standards, and be allowed to openly express their concerns.” This sounds nice, and Fass’s examples of companies that handle change well (IBM) and those that don’t (Xerox) are intriguing—backed with charming illustrations from her consulting materials—but there’s not enough here to make more than a sales pitch for her company. (Apr.)

Product Details

ISBN-13:
9781937134501
Publisher:
Bibliomotion, Inc.
Publication date:
04/16/2013
Sold by:
Barnes & Noble
Format:
NOOK Book
Pages:
240
File size:
4 MB

Meet the Author

Rose Fass is the founder and CEO of fassforward Consulting Group and does specialized coaching for leaders in the executive suite. She has over 35 years of corporate experience in technology and consumer-based industries. During her career she has opened new businesses, acted as a general manager with full P&L responsibility, and led major corporate transformations. As the Chief Transformation Officer at Xerox Corporation she enabled acquisitions, diverse cultures, and operating units to develop and execute the enterprise strategy. Prior to starting fassforward consulting group, Rose was a corporate SVP at Gartner where she was responsible for the operational business strategy and strategic management system. As a dynamic speaker, Rose is frequently invited to speak at private and public sector events and has been a guest on CNBC. Rose has a bachelor’s degree from Boston University’s School of Management and completed the Advanced Executive Studies Program at Harvard Business School.

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