The Complete Guide to Professional Wedding Photography: Creating a more profitable and fulfilling business

Overview

Have you ever wondered why some wedding photographers succeed, when many others fail? Why some prosper, while others struggle to make a profit? Or how some can retire young, while others can never afford to stop? In this book, Damien Lovegrove shares with you the secrets of fusing art with commerce and gives you the vital tools needed for great achievement.

This stunning guide by two exceptional wedding photographers at the top of their game ...

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The Complete Guide to Professional Wedding Photography: Creating a more profitable and fulfilling business

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Overview

Have you ever wondered why some wedding photographers succeed, when many others fail? Why some prosper, while others struggle to make a profit? Or how some can retire young, while others can never afford to stop? In this book, Damien Lovegrove shares with you the secrets of fusing art with commerce and gives you the vital tools needed for great achievement.

This stunning guide by two exceptional wedding photographers at the top of their game is packed with over four hundred pictures all with their own tales to inspire and inform. It provides a simple yet profoundly powerful recipe for success, both for photographers just starting out and seasoned wedding pros alike.


* Discover how to master every aspect of photographing a wedding
* Develop your style, and learn new shooting techniques
* Understand how to read and use light quickly and effectively
* Get to grips with selling, marketing, postproduction and product design
* Improve your customer experience and increase your product value
* Manage your time and become a more effective photographer
* Learn financial mastery and how to avoid financial misery
* Fast track your career and unleash your potential


"This isn't just another professional guide, it's a blueprint for success. Becoming a wedding photographer is the easy part. What's difficult is joining the elite, the top wedding photographers who earn big money. Even then it's not enough to be a good photographer. You've got to be good at everything else, too. That's where this book comes in." Christopher Wordsworth, professional photographer, author and journalist.


"Damien Lovegrove is among a very few photographers who have a deep grasp of business concepts. He generously shares his proven business and photographic system with us - invaluable to both the aspiring and experienced professional photographer in the digital era. A must read."
Michael J. Marmur, MBA. President - Special Event Photography, Canada

Damien Lovegrove has created a highly respected, world class photography business. He learned his trade as a cameraman and lighting director at the BBC. In 1998 Damien teamed up with his wife Julie to launch Lovegrove Weddings. They took the industry by storm winning a string of major awards and have since photographed over 300 top weddings for clients around the world. Their extensive knowledge gained from these lucrative commissions is condensed into this valuable resource.

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Editorial Reviews

From the Publisher
"Damien Lovegrove is clearly among a very few photographers who have a deep grasp of business concepts. Damien generously shares his proven business and photographic system with us - invaluable to both the aspiring and experienced professional photographer in the digital era. A must read."
-Michael J. Marmur, MBA. President, Special Event Photography, Canada.

"This isn't just another professional guide, it's a blueprint for success. Becoming a wedding photographer is the easy part. What's difficult is joining the elite, the top wedding photographers who earn big money. Even then it's not enough to be a good photographer. You've got to be good at everything else, too. That's where this book comes in."
-Christopher Wordsworth, professional photographer, author and journalist.



"With the motto "learn, master, create," they put their best foot forward with The Complete Guide to Professional Weeding Photography, bby renowned wedding photographer Damien Lovegrove."
-PDN Photo District News (Dec. 2007)
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Product Details

  • ISBN-13: 9780240808901
  • Publisher: Taylor & Francis
  • Publication date: 8/31/2007
  • Pages: 304
  • Product dimensions: 8.60 (w) x 11.10 (h) x 0.80 (d)

Table of Contents

Overview of Wedding Photography
Photographic Style
Taking Control of Light
Planning and Logistics
The Pre-wedding Shoot
The Wedding Day
Post-production and Workflow
Strategies for Life and Business
Marketing
Sales
Financial Mastery
Product and Product Design

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Sort by: Showing all of 3 Customer Reviews
  • Posted August 27, 2010

    more from this reviewer

    An inspiring look into a Professional Wedding Photographer's life

    I enjoyed reading this book on my nook. You can see the photographs they're just not in color, which might deter some readers but not me. I've been a professional wedding Photographer for about 3 years, I enjoyed getting to read about how someone else conducts themselves. I bought the book because Damien talks about his sales process. While a book simply about selling photography would have been great, it was nice to learn someone else's approach to the wedding day. Damien offers great advice about setting goals for each wedding season & an overall goal of where you want to go with your business.

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  • Anonymous

    Posted May 25, 2010

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  • Anonymous

    Posted August 2, 2010

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