The Complete Guide to Real Estate Options: What Smart Investors Need to Know--Explained Simply


You are about to learn the true secret of real estate investing real estate options. WHO really makes money in Real Estate? Realtors, sellers, appraisers, the bank, brokers, mortgage brokers, closing companies, attorneys, taxing authorities, and lastly perhaps you the investor who takes all the risk and does all the work, while having to evict tenants and clean up their mess after they’ve left. But there is a new, unique and innovative method of investing in real estate.

A Real ...

See more details below
$22.14 price
(Save 11%)$24.95 List Price

Pick Up In Store

Reserve and pick up in 60 minutes at your local store

Other sellers (Paperback)
  • All (11) from $12.46   
  • New (5) from $16.22   
  • Used (6) from $12.46   
The Complete Guide to Real Estate Options: What Smart Investors Need to Know - Explained Simply

Available on NOOK devices and apps  
  • NOOK Devices
  • NOOK HD/HD+ Tablet
  • NOOK
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK Study
  • NOOK for Web

Want a NOOK? Explore Now

NOOK Book (eBook)
$11.23 price


You are about to learn the true secret of real estate investing real estate options. WHO really makes money in Real Estate? Realtors, sellers, appraisers, the bank, brokers, mortgage brokers, closing companies, attorneys, taxing authorities, and lastly perhaps you the investor who takes all the risk and does all the work, while having to evict tenants and clean up their mess after they’ve left. But there is a new, unique and innovative method of investing in real estate.

A Real Estate Option gives you control of a piece of real estate without actually purchasing it. By having an option on a piece of property, you have the exclusive right to buy that property or not. A real estate option is simply a contract between the seller and buyer giving you the legal right not obligation to buy the property at a set price for a predetermined time. When you find a buyer for the property, you cash in your option and deposit a large check.

Most real estate investment methods require you to sink a lot of your money, time, and effort into your investments. And it is a slow process, usually one property at a time, often part-time. Using an option instead of purchasing means you do not have to deal with rental property, tenants, maintenance and repairs, taxes, mortgage payments, commissions, or closing costs.

In this new book you will learn how to control a vast real estate portfolio without ever buying the property. Let the owner keep paying the mortgage, dealing with tenants and all of the costs. You zero in on the profits. Here is an example, you locate a duplex worth $400,000, you purchase an option to buy it for $340,000 anytime within the next 120 days. On Day 60, you find a buyer who will pay the full $400,000., you activate the option, pay the seller $340,000, and pocket $60,000. This is a simplified example, but this new book details how to become a highly successful real estate option buyer, and it demonstrates step-by-step how to get started in this highly rewarding investment strategy.

Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president’s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice.  Every book has resources, contact information, and web sites of the products or companies discussed.

This Atlantic Publishing eBook was professionally written, edited, fact checked, proofed and designed. The print version of this book is 290 pages and you receive exactly the same content. Over the years our books have won dozens of book awards for content, cover design and interior design including the prestigious Benjamin Franklin award for excellence in publishing. We are proud of the high quality of our books and hope you will enjoy this eBook version.

Read More Show Less

Product Details

  • ISBN-13: 9781601380357
  • Publisher: Atlantic Publishing Group Inc.
  • Publication date: 9/1/2007
  • Pages: 288
  • Sales rank: 1,027,041
  • Product dimensions: 6.00 (w) x 8.90 (h) x 0.80 (d)

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star


4 Star


3 Star


2 Star


1 Star


Your Rating:

Your Name: Create a Pen Name or

Barnes & Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation


  • - By submitting a review, you grant to Barnes & and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Terms of Use.
  • - Barnes & reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
Sort by: Showing all of 10 Customer Reviews
  • Posted July 24, 2009

    Information packs this guide

    For those who have the drive to make money in the complex world of real estate investing, Steven D. Fisher's "The Complete Guide to Real Estate Options, What Smart Investors Need to Know -Explained Simply," is a useful guide for the journey. Throughout the book's 288 pages, Fisher walks interested investors through the process, explaining it in rich detail, accented by bullet points and screened text boxes.

    If you're unfamiliar with the options process, in a nutshell, it provides a means to produce an income steam without the high amounts of money that property buying and selling require. Options can be undertaken as a part-time or full-time endeavor and by both beginning and long-time investors.

    One of the best parts of this book is its clear writing, outlining everything in a step-by-step process. It's as if a friend who has knowledge in this field was sitting next to you, explaining the subject, but without going off on tangents.

    Fisher is clear that this investment route is not for everyone. It takes a highly motivated self-starter, akin to a salesperson or entrepreneur, to succeed. Fisher also is a major believer of research, such as completely examining a property's history. As he puts it: "Lease options are a great way to build income and future wealth as long as a person is knowledgeable and performs due diligence."

    The book also provides handy tools, such as sample letters, to permit investors to get under way. One section, which deals with how to find and keep good renters, and what to do about problems renters, is particularly useful for any landlord. Fisher also has helpful information on organization and office procedures, such as obtaining the right property management software.

    The sole shortfall with this otherwise highly informative book is the lack of data provided in dealing with any unfortunate losses. Fisher is great at speculating what one's potential profits are, and how to realize them, but as any savvy investor knows, losses are as much a part of the game - especially in today's volatile real estate market - as profits are.

    One simply cannot assume property values will increase, or be problem-free. Had Fisher spent a bit more effort in this area, other that a brief mention of it, his book would have been much improved. Aside from that oversight, however, "Real Estate Options" packs a powerful informational punch to set investors on the road to success.

    Was this review helpful? Yes  No   Report this review
  • Posted May 14, 2009

    Very Detailed and Holistic in its approach

    The Complete Guide to Real Estate Options (what smart investors need to know - explained simply) by Steven D. Fisher is a truly holistic and complete look at real estate lease options. In that, the title of the book is somewhat misleading. However the detailed, well-ordered information packed into the following 280+ pages makes that small snag very forgivable. Mr. Fisher does an excellent, forthright job of explaining the lease market in terms that even a novice can grasp.

    The best part about the book is that it emphasizes everything the reader needs to be aware of, especially knowing themselves. The importance of attitude, perseverance, research and even ethical considerations get tackled in a no-nonsense manner, including pointing out personality traits that make for less-than-successful adventure into leasing. Additionally Mr. Fisher doesn't leave the reader hanging after they've entered the lease market. He goes on to provide concrete advice for everything from property improvements to finding good tenants. My rating 4 Stars.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted February 18, 2008

    A great guide to real estate lease options

    The contemporary real estate market has left a wake of uncertainty in the minds of many investors. Though risk is inherent in any investment decision, the real estate market reflects real-world conditions as well as individual perception of market conditions. The Complete Guide to Real Estate Options: What Smart Investors Need to Know ¿ Explained Simply is a non-nonsense guide to a specific type of real estate transaction: the real estate lease option. As explained by Steven Fisher, the book¿s author, the lease option is a lower-risk approach. As contrasted against the real estate purchase option, the lease option requires less money and limits exposure to the risks associated with property ownership. The Complete Guide offers strategies for researching, marketing and developing the necessary attributes to become a successful entrepreneurial investor. It also gives templates for sample letters and exercises that help build the skills required to build your own real estate business. The Complete Guide is a must for anyone interested in being successful in today¿s real estate market. It is a practical read as well as a handy reference for lease option investing. An added benefit: the publisher is donating a portion of their profits to the Humane Society, on behalf of the passing of their beloved office canine, Bear.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted January 21, 2008

    A reviewer

    Having always wanted to make a fortune in property I¿ve just bought my first house. But I wish I¿d read this book before hand! It would have given me a tonne of knowledge about my options in property and I may have made a different decision. What I liked most about the book was that it really did assume no prior knowledge ¿ it even started with a whole bunch of guides on how to get motivated and set goals and prepare yourself, before you even make your first step. Plus including things like real estate market psychology takes it beyond boring old numbers and statistics!

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted December 19, 2007

    Real Estate Lessons for Life

    One could well imagine Mr. Stephen Fisher, author of The Complete Guide to Real Estate Options What Smart Investors Need to Know ¿ Explained Simply sitting down to write this book and applying many of the principles he¿s about to articulate to the production of the book itself. Aided by quotes from a variety of well-known personalities (Mark Twain, Warren Buffett, Tiger Woods, et al), Mr. Fisher sets out an exhaustive, step-by-step plan for anyone who is now, or ever has considered real estate investment as the best way to make a living. He does so very meticulously and with a great deal of attention to detail. Chapter headings and indeed, much of the text could be applied to starting any kind of business, or, as noted, to writing a book about starting any kind of business: Attitude is Everything (Chapter 2), Getting Started (Chapter 4), Some Basic Principles (Chapter 5). It is clear from reading carefully that Mr. Fisher has done his homework in the field of real estate options and in particular, believes that the `lease option¿ is the best way for investors to go. With over 25 years of experience in the fields of business writing and training and development, it should come as no surprise that he has crafted an excellent instruction book on the ins and outs of buying and selling real estate. He has included interactive options for the practical entrepreneur, like check lists, and blank forms that the reader can use to track his/her own progress, whether it be in evaluating a property, the neighborhood that it¿s in or the buyers who want to own it. He uses clever acronyms to crystallize reader thinking about specific subject matter. In an early section about ¿setting goals,¿ he suggests that the reader/entrepreneur utilize the ¿SMART¿ method of creating those goals ¿ Specific, Measurable, Action-Oriented, Realistic and Time-Bound. Near the conclusion of his book, he recommends that those seriously interested in pursuing real estate investment ¿SWOT¿ themselves in other words conduct an objective analysis of individual Strengths, Weaknesses, Opportunities and Threats. His style is very casual, very confident and well within the grasp of an average reader. Fisher isn¿t speaking to experienced professionals here, although even the most seasoned of those could likely find a great deal of food for thought here as they continue their pursuit of real estate deals. He¿s talking to the person who¿s considering this particular career path and if it¿s one that interests you, you could do no better than to start with him and this book. Take notes. There isn¿t a quiz later, but if you head out on the route he¿s plotted for you, you¿re going to want to look back and remember some of the specifics

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted February 4, 2008

    A Useful Guide

    If you¿ve been tempted to invest in real estate but the jargon, the paperwork and the cost seem a little scary, pick up a copy of Steven D. Fisher¿s handy book. This well-written volume offers a clear and concise picture of some of the basic tools you¿ll need to gain a foothold in the field. Whether your goal is to purchase just one investment property or create a massive portfolio, Fisher offers an understandable, common-sense approach to buying real estate. He begins by explaining both the advantages and disadvantages of real estate lease options, a method that allows potential buyers to invest only a fraction of their funds in a property. The examples provided by the author allow beginners to visualize how the process works. One of his most valuable chapters offers readers the opportunity to create their own ¿action plan,¿ which outlines all the goals they seek to accomplish. Planning is key, Fisher advises, along with a positive attitude and the willingness to learn more about changes in the real estate market. Don¿t overlook basics like knowing your financial limitations and credit rating before you attempt to invest. But, Fisher does more than walk the reader to the front door of that new property. Once your purchase is complete, he takes you inside by explaining how to work with repairmen, how to find good tenants, and also provides an inside look at relevant matters such as taxes and maintaining your property. So, whether you¿re a newcomer to the field or someone who wants to brush up on investment techniques, let this clearly-written practical handbook be your guide.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted October 8, 2007

    Guide to Success in Real Estate

    I¿ll bet many of you, like me, have looked at making money from real estate. The infomercials are all over the TV channels, and I have books by Carleton Sheets, Kessler, Shemin, Rich Dad Poor Dad, etc., all with their various takes on the best way to buy houses with little or no money down and make a profit. This ¿Complete Guide To Real Estate Options¿ is a very welcome addition to the library. The book looks in detail at the use of ¿lease options¿, which are occasionally touched on in the standard courses, but not treated in anything like this depth. As such, you would think that this book covers only a subset of the market for wealth building with real estate. Not really, I have to say. While it is comprehensive on the use of options, the book has details of all aspects of purchasing, selling and renting property which are equally applicable to the other approaches to real estate. For instance, there are sections about finding tenants, and how to treat both good and bad tenants, right down to eviction procedures. More than this, this volume has a great deal of information about the successful approach to being an entrepreneur and business person. The advice ranges from adopting the right mental attitude, market and property analysis, the psychology of negotiations, setting up the business, and picking and using professionals for your team Finally, the book contains comprehensive action steps to set you on the path to success with real estate options. In summary, this book will repay study over the long term, and is recommended for anyone who has an interest in making money with real estate.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted August 21, 2007

    A Great Guide to Real Estate Options

    The Complete Guide to Real Estate Options is an excellent resource for real estate investors and for those who generally want to make money with options alike. It really is a complete guide because it covers everything there is to know about investing in real estate options. The ideas are simply presented and explained, yet the extent by which they are tackled is quite in-depth. Readers will truly learn the ins and outs of investing in real estate options. Steven Fisher is an excellent mentor. He was able to successfully cover the specifics of real estate options. His book will guide the readers in achieving useful insight to learn, among other things, how to: a) gather knowledge of the real estate market b) make general and specific market analysis c) evaluate financing sources d) physically inspect a property d) evaluate the profitability of a lease option e) close a deal and maximize the appeal of the property and f) exercise the lease option. Overall, this is an excellent guide to real estate options. Readers will surely love the added features of the book like the list of useful references for further reading and the glossary of real estate terminology found at the end. Also indispensable are the valuable tips, key ideas and worksheets found interspersed within each chapter.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted September 13, 2007

    Everything you need to know!

    This book is like having a successful real estate friend whispering in your ear: ¿You might want to think about this first¿¿ or ¿Have you considered the fact that...¿ The Complete Guide to Real Estate Options provides the basics before delving into advanced concepts. To those simply looking to start out, the guide gives practical, starter information about investing in real estate, including definitions and action plans, as well as specific links to relevant websites and outside resources. For those looking for more advanced information, the book covers topics like liens, inspections, negotiations, and issues related to being a landlord. Most importantly, the author thoroughly discusses the legality and financial issues related to the various types of real estate investments, as well as the advantages and disadvantages of each. Let¿s face it, nobody wants to ¿risk it all¿ in a new business venture, and the Complete Guide to Real Estate Options puts you on alert for potential problems and tells you how to avoid them. Break-out boxes and bullet points are used to take complex concepts and formulas and put them into an easy to understand format. This isn¿t a light read, and you¿ll definitely want to tackle it in chunks to get the most out of it, and allow some time to absorb, or to ¿refer back¿. Although I¿m not an expert in the field, after reading the book, it¿s hard to imagine there is anything that hasn¿t been covered.

    Was this review helpful? Yes  No   Report this review
  • Anonymous

    Posted March 31, 2009

    No text was provided for this review.

Sort by: Showing all of 10 Customer Reviews

If you find inappropriate content, please report it to Barnes & Noble
Why is this product inappropriate?
Comments (optional)