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The Craft of General Management
     

The Craft of General Management

by Joseph L. Bower
 
This text covers basic concepts and emerging issues through readings by well-known authorities from Harvard Business School, other academic institutions, and consulting. Vital issues for the 1990s are explored, including ethical aspects of general management, managing business-government relations, and analyzing the competitive environment. Strategy and leadership are

Overview

This text covers basic concepts and emerging issues through readings by well-known authorities from Harvard Business School, other academic institutions, and consulting. Vital issues for the 1990s are explored, including ethical aspects of general management, managing business-government relations, and analyzing the competitive environment. Strategy and leadership are highlighted. The Practice of Management Series.

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Booknews
This text covers basic concepts and emerging issues through readings by well-known authorities from Harvard Business School, other academic institutions, and consulting. Highlighting strategy and leadership, the book explores vital issues of the 1990s, including ethical aspects of general management, managing business-government relations, and analyzing the competitive environment. Distributed in the college market by McGraw-Hill (ISBN 0-07-006762-7). Annotation c. Book News, Inc., Portland, OR (booknews.com)

Product Details

ISBN-13:
9780070067622
Publisher:
McGraw-Hill Companies, The
Publication date:
03/01/1992
Series:
Practice of Management Ser.
Pages:
344

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