The Creative Professional: A Business Book for Creative People

The Creative Professional: A Business Book for Creative People

by Howard Blumenthal
     
 
People who work in creative careers represent 1 in 25 U.S. workers--we're among the oldest professions, and, in terms of the U.S. economy, a large contributor. And yet, we don't get the respect we deserve. This is the first business book specifically written for people who make a living in the creative world. The book covers self-assessment (your own talents, skills,

Overview

People who work in creative careers represent 1 in 25 U.S. workers--we're among the oldest professions, and, in terms of the U.S. economy, a large contributor. And yet, we don't get the respect we deserve. This is the first business book specifically written for people who make a living in the creative world. The book covers self-assessment (your own talents, skills, career path), ways in which you can make money, the creative process, workflow, overcoming obstacles, the way the creative brain works, legal and finance issues, and the professional and personal motivations associated with building and managing a creative career. Written by an author who has produced hundreds of hours of television, produced many websites, and has hired hundreds of creative professionals.

Product Details

ISBN-13:
2940014260060
Publisher:
Moxy Books
Publication date:
03/15/2012
Sold by:
Barnes & Noble
Format:
NOOK Book
File size:
1 MB

Meet the Author

Howard Blumenthal has produced over forty television projects, two dozen audio books, a dozen games and a dozen websites; written or co-authored more than twenty books, nearly a thousand newspaper columns and magazine articles; and started or re-started a half dozen companies. He won a Peabody Award for the PBS series, Where in the World Is Carmen Sandiego? and developed the innovative MiND: Media Independence service, where he is currently CEO. He has produced programs for Food Network, History Channel, MTV, and Nickelodeon. In various creative and marketing roles, he has been associated with Hearst, HarperCollins, WILEY, Warner Publishing, and with advertising and public relations agencies. He has taught at The New School for Social Research, The Annenberg School for Communication at the University of Pennsylvania, and lectured at MIT Media Lab, Drexel University, Temple University, and other institutions.

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