The Culture of Al Jazeera: Inside an Arab Media Giant

Paperback (Print)
Buy New
Buy New from BN.com
$32.94
(Save 5%)
Used and New from Other Sellers
Used and New from Other Sellers
from $22.51
Usually ships in 1-2 business days
(Save 35%)
Other sellers (Paperback)
  • All (9) from $22.51   
  • New (4) from $37.27   
  • Used (5) from $22.51   

More About This Textbook

Overview

In the mid 1990s, the emir of Qatar conceived the idea of a satellite channel that would further the progressive image he hoped to establish for his small Arabian/Persian Gulf state. At the same time, a short-lived partnership between the BBC and a Saudi company had left a handful of BBC-trained Arab journalists and broadcasters up for grabs. That was the inception of Al Jazeera-a satellite channel which changed forever the face of Arab broadcasting with its uncensored news and bold talk show programs. The September 11 attacks on the United States and the war on terrorism vaulted Al Jazeera to international prominence but also turned it into a source of controversy. Despite the controversy-or perhaps in part because of it-in less than a decade the channel has transformed itself from an obscure regional news broadcaster to a multi-channel, multi-lingual, multi-service global enterprise.
This book's in-depth look at Al Jazeera examines whether its global success reflects particular organizational strengths. It explores whether Al Jazeera is merely a fad thriving on the thirst for free speech in the Middle East, or a new medium whose success will be sustained by its organizational culture and model. This work delves deep into the culture, workings and challenges of this powerful media organization to provide insights on its achievements, its future, and the true measure of its success.
Read More Show Less

Product Details

  • ISBN-13: 9780786429615
  • Publisher: McFarland & Company, Incorporated Publishers
  • Publication date: 8/28/2007
  • Edition description: New Edition
  • Pages: 206
  • Product dimensions: 5.90 (w) x 9.00 (h) x 0.50 (d)

Meet the Author

Mohamed Zayani is an associate professor of critical theory at the American University of Sharjah, UAE. Sofiane Sahraoui is an associate professor of management information systems at the American University of Sharjah, UAE, and a research fellow at the University of Brunel, UK.
Read More Show Less

Table of Contents


Acknowledgments     V
Preface     1
Introduction     13
An Unconventional Media Player     23
Critical Success Factors     35
In Search of a Core Capability     43
Unraveling the Business Model     50
Values and Beliefs     57
The Power Game     69
The People Organization     86
Beyond Money     108
The Knowledge Imperative     115
Al Jazeera at the Crossroads     132
Surviving Change     151
Innovation and Expansion     163
The Road Ahead     171
Chapter Notes     179
Bibliography     191
Index     201
Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Review Guidelines
Add Recommendations
Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously
    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)