The Designer's Guide to Business and Careers: How to Succeed on the Job or on Your Own [NOOK Book]

Overview

Find Your Niche and Be Successful



Inside are the tools you need to get your design career off to a strong start&#150and maintain it for the long haul. Peg Faimon provides a comprehensive guide to basic business issues in today's competitive marketplace. Whether you just graduated from college, are building a freelance business, or are starting your own firm, this book will give you the confidence and knowledge to create a successful and ...

See more details below
The Designer's Guide to Business and Careers: How to Succeed on the Job or on Your Own

Available on NOOK devices and apps  
  • NOOK Devices
  • Samsung Galaxy Tab 4 NOOK
  • NOOK HD/HD+ Tablet
  • NOOK
  • NOOK Color
  • NOOK Tablet
  • Tablet/Phone
  • NOOK for Windows 8 Tablet
  • NOOK for iOS
  • NOOK for Android
  • NOOK Kids for iPad
  • PC/Mac
  • NOOK for Windows 8
  • NOOK for PC
  • NOOK for Mac
  • NOOK for Web

Want a NOOK? Explore Now

NOOK Book (eBook)
$11.49
BN.com price
(Save 42%)$19.99 List Price

Overview

Find Your Niche and Be Successful



Inside are the tools you need to get your design career off to a strong start&#150and maintain it for the long haul. Peg Faimon provides a comprehensive guide to basic business issues in today's competitive marketplace. Whether you just graduated from college, are building a freelance business, or are starting your own firm, this book will give you the confidence and knowledge to create a successful and fulfilling career. You'll learn how to:


  • Research different career paths in design and organize your job search
  • Craft an effective portfolio and master interview techniques
  • Maintain a professional image and network to ensure a consistent stream of paying projects
  • Collaborate effectively with clients, other designers and experts in other professions (like printers, writers, marketers and executives)
  • Establish a freelance business, develop your in-house career or kick start your own firm
  • Stay fresh and move forward in the ever-changing world of graphic design


In addition, real-world advice from working designers and an interactive format will help you apply your new skills right away. The Designer's Guide to Business and Careers will give you everything you need to experience immediate success in your career.
Read More Show Less

Product Details

  • ISBN-13: 9781440307898
  • Publisher: F+W Media
  • Publication date: 5/15/2009
  • Sold by: Barnes & Noble
  • Format: eBook
  • Pages: 288
  • Sales rank: 1,227,184
  • File size: 2 MB

Meet the Author

Peg Faimon is a Professor of Graphic Design and Curriculum Coordinator of Interactive Media Studies at Miami University in Oxford, Ohio. In addition to teaching, Faimon maintains a design consultancy.

Read More Show Less

Table of Contents

About the Book 1

Part 1 Knowing Your Career Options 3

Chapter 1 Design Specialties 4

Chapter 2 Other Career Paths 29

Part 2 Searching For Design Jobs 41

Chapter 3 Job Search Strategies 42

Chapter 4 Persuasive Résumé and Business Correspondence 55

Chapter 5 Effective Portfolio and Self-Promotion Strategies 67

Chapter 6 Interviewing Skills and Etiquette 76

Part 3 Practicing Critical Skills 91

Chapter 7 Basics of Effective Time Management 92

Chapter 8 General Communication Skills 102

Chapter 9 Key Ethical Guidelines 116

Part 4 Staying Fresh 126

Chapter 10 Continuing Education and Professional Development 127

Chapter 11 Community Involvement 135

Chapter 12 Creativity and Innovation 141

Chapter 13 Design Thinking and Strategic Synergies 152

Part 5 Working With Others 160

Chapter 14 Partnering Effectively With Clients 161

Chapter 15 Collaborating With Other Creative Disciplines 174

Chapter 16 Working With Other Designers 182

Part 6 Doing Your Own Thing 191

Chapter 17 Freelancing and Running Your Own Firm 192

Chapter 18 Setting Up a Successful Work Environment and Business Structure 206

Chapter 19 Pricing, Proposal and Contract Basics 213

Chapter 20 Intellectual Property Basics for Designers 228

Part 7 Practicing Production Basics 243

Chapter 21 Working With Printing and Paper Companies 244

Chapter 22 Printing Processes 257

Chapter 23 Pre-and Post-Press Production 265

Part 8 Emerging Design Perspectives 274

Chapter 24 Trends in Digital Marketing 275

Chapter 25 Universal Design 286

Chapter 26 Sustainability 297

Resources 306

Index 308

Read More Show Less

Customer Reviews

Be the first to write a review
( 0 )
Rating Distribution

5 Star

(0)

4 Star

(0)

3 Star

(0)

2 Star

(0)

1 Star

(0)

Your Rating:

Your Name: Create a Pen Name or

Barnes & Noble.com Review Rules

Our reader reviews allow you to share your comments on titles you liked, or didn't, with others. By submitting an online review, you are representing to Barnes & Noble.com that all information contained in your review is original and accurate in all respects, and that the submission of such content by you and the posting of such content by Barnes & Noble.com does not and will not violate the rights of any third party. Please follow the rules below to help ensure that your review can be posted.

Reviews by Our Customers Under the Age of 13

We highly value and respect everyone's opinion concerning the titles we offer. However, we cannot allow persons under the age of 13 to have accounts at BN.com or to post customer reviews. Please see our Terms of Use for more details.

What to exclude from your review:

Please do not write about reviews, commentary, or information posted on the product page. If you see any errors in the information on the product page, please send us an email.

Reviews should not contain any of the following:

  • - HTML tags, profanity, obscenities, vulgarities, or comments that defame anyone
  • - Time-sensitive information such as tour dates, signings, lectures, etc.
  • - Single-word reviews. Other people will read your review to discover why you liked or didn't like the title. Be descriptive.
  • - Comments focusing on the author or that may ruin the ending for others
  • - Phone numbers, addresses, URLs
  • - Pricing and availability information or alternative ordering information
  • - Advertisements or commercial solicitation

Reminder:

  • - By submitting a review, you grant to Barnes & Noble.com and its sublicensees the royalty-free, perpetual, irrevocable right and license to use the review in accordance with the Barnes & Noble.com Terms of Use.
  • - Barnes & Noble.com reserves the right not to post any review -- particularly those that do not follow the terms and conditions of these Rules. Barnes & Noble.com also reserves the right to remove any review at any time without notice.
  • - See Terms of Use for other conditions and disclaimers.
Search for Products You'd Like to Recommend

Recommend other products that relate to your review. Just search for them below and share!

Create a Pen Name

Your Pen Name is your unique identity on BN.com. It will appear on the reviews you write and other website activities. Your Pen Name cannot be edited, changed or deleted once submitted.

 
Your Pen Name can be any combination of alphanumeric characters (plus - and _), and must be at least two characters long.

Continue Anonymously

    If you find inappropriate content, please report it to Barnes & Noble
    Why is this product inappropriate?
    Comments (optional)