The Doodle Revolution: Unlock the Power to Think Differently

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Overview


There is NO SUCH THING as a mindless doodle

What did Einstein, JFK, Edison, Marie Curie, and Henry Ford have in common? They were all inveterate doodlers. These powerhouse minds knew instinctively that doodling is deep thinking in disguise—a simple, accessible, and dynamite tool for innovating and solving even the stickiest problems.

Sunni Brown’s mission is to bring the power of the Doodle to the rest of us. She leads the Revolution ...

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Overview


There is NO SUCH THING as a mindless doodle

What did Einstein, JFK, Edison, Marie Curie, and Henry Ford have in common? They were all inveterate doodlers. These powerhouse minds knew instinctively that doodling is deep thinking in disguise—a simple, accessible, and dynamite tool for innovating and solving even the stickiest problems.

Sunni Brown’s mission is to bring the power of the Doodle to the rest of us. She leads the Revolution defying all those parents, teachers, and bosses who say Stop doodling! Get serious! Grow up! She overturns misinformation about doodling, demystifies visual thinking, and shows us the power of applying our innate visual literacy.

Doodling has led to countless breakthroughs in science, technology, medicine, architecture, literature, and art. And as Brown proves in this inspiring, empowering book, it can help all of us think and do better in whatever fields we pursue.

With passion and wit, Brown guides you from the basic Doodle all the way to the formidable “Infodoodle”—the tight integration of words, numbers, images, and shapes that craft and display higher-level thinking.

She’ll teach you how to doodle any object, concept, or system imaginable.

She’ll show you how to shift habitual thinking patterns to get cognitive breakthroughs.

She’ll help you transform boring text into displays that can engage any audience.

And she’ll give you the courage to take up your pen, pencil, or whiteboard marker, without shame, judgment, or apology.

As Brown writes in the Doodle Revolutionary’s Manifesto, “No longer will the Doodle live in a house of ill repute. No longer will simple visual language be underestimated, underused, and misunderstood. Forevermore, we acknowledge the Doodle as a tool for immersive learning and we wield its power deliberately and without restriction, in any learning environment we see fit.”

Doodlers of the world, unite! The power of the pen awaits you.

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Editorial Reviews

Kirkus Reviews
2013-12-20
A noted visual literacy expert reveals how doodling can transform the thinking process in both individual and group contexts. Doodling is a universal human practice that can manifest through kinesthetic or mental activities like drawing, walking and daydreaming. Yet it is considered inappropriate in all but the most personal contexts. In this fun, lavishly illustrated book, Brown (co-author: Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers, 2010), one of Fast Company's 100 Most Creative People in Business, explodes the myth that doodling is a "mindless" waste of time. Celebrated thinkers and creative people—including Albert Einstein, Nikola Tesla and Steve Jobs—actively used it to promote concentration, stimulate the imagination and facilitate problem solving. Doodling also accommodates all major learning modalities and offers what the author calls the "Three Ps: [cognitive] Power, Performance, and Pleasure." Brown advises readers on how to move past their biases against this activity and instructs them on how to produce the basic shapes she associates with the "visual alphabet" of doodles. She also introduces the concept of "infodoodling," which transforms "data, information, and conversation into a more rich, immersive representative of itself." With its ability to boil large quantities of information down to simple, easily accessible formulations, infodoodling can empower all knowledge-based businesses, education, and media communities and increase output and overall efficiency. As methods to help readers better understand the infodoodling process, Brown provides stimulating games and sequentially ordered exercises designed to engage the power of "the collective brain" for maximum meaningful creative output. Both practical and inspiring, Brown's book reminds readers of the revolutionary power of simplicity in an information-overloaded world. A gold mine for readers interested in learning more about the benefits of increased visual literacy.
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Product Details

  • ISBN-13: 9781591845881
  • Publisher: Portfolio Hardcover
  • Publication date: 1/9/2014
  • Pages: 256
  • Sales rank: 81,169
  • Product dimensions: 8.32 (w) x 8.32 (h) x 0.90 (d)

Meet the Author


Sunni Brown was named one of the 100 Most Creative People in Business and one of the 10 Most Creative People on Twitter by Fast Company. She is a consultant, an international speaker, the coauthor of Gamestorming, and the leader of a global campaign for visual literacy. Her TED Talk on doodling has drawn more than a million views on TED.com. She lives in Austin, Texas, with her husband, Mr. Pepper Pants, and her dog, Mr. Simon.
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Sort by: Showing 1 Customer Reviews
  • Posted January 22, 2014

    I Also Recommend:

    Doodle free or die! Sunni Brown is leading a revolution that em

    Doodle free or die!

    Sunni Brown is leading a revolution that embraces doodling as one of the best enablers of productive thinking.

    This book was a must for me. I used to love doodling but somehow those doodles stopped, or got ugly. Did I fall into the trap of taking my life and my self too seriously? After looking into the book description I connected with the term “visual literacy” because of two friends that are teaching that in Boone, NC although I never quite understood how that was academic enough for graduate study. Oh, was I so wrong. With our world being as loaded with images as it is, it’s incredibly fascinating and useful to understand how we subconsciously understand and process this information. If harnessed, it’s incredibly useful to doodle to process dense information because it encourages the mind to discover different angles and hidden connections.

    Other points that I find fascinating are:
    - When doodling, you tap into *all four* learning modalities at the same time (visual, auditory, kinesthetic, and tactile)
    - By looking at the evolution of children’s drawing worldwide, she argues that doodling is native to our species
    - Her new definition of the doodle is “to make spontaneous marks to help yourself think.”

    Sunni Brown does an excellent job at promoting respect for the doodle, in both her TED talk and this wonderful book. I highly recommend learning more about this! I think other people who are looking for ways to use doodling in the workplace would like learning about the Synectics method for brainstorming with groups, which is described well in The Practice of Creativity.

    2 out of 2 people found this review helpful.

    Was this review helpful? Yes  No   Report this review
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