Enlightened Bracketologist: The Final Four of Everything


Introducing the ingenious, addictive tool for judging everything under the sun: ENLIGHTENED BRACKETOLOGY, the new science that makes opinion a sport.

Political battles are won and lost by popular vote. Great movies are nominated and chosen by committee. The rest of the world is more or less up for grabs. As a cure for the resulting confusion, Mark Reiter and Richard Sandomir have organized the world's most haunting and maddeningly subjective questions into a scheme of binary ...

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The Enlightened Bracketologist: The Final Four of Everything

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Introducing the ingenious, addictive tool for judging everything under the sun: ENLIGHTENED BRACKETOLOGY, the new science that makes opinion a sport.

Political battles are won and lost by popular vote. Great movies are nominated and chosen by committee. The rest of the world is more or less up for grabs. As a cure for the resulting confusion, Mark Reiter and Richard Sandomir have organized the world's most haunting and maddeningly subjective questions into a scheme of binary pairings that finally reveal what is truly the best in its class: What's the greatest American beer? The best Elmore Leonard novel? The most reliable economic indicator? In each bracket five Darwinian rounds of binary matchups leave a lone survivor; textual notes explain the details. Experts and subjects include: Ken Jennings on Game Show Catchphrases; Roz Chast on Animation Characters; Mo Rocca on Political Hot-Button Issues; Stefan Fatsis on Scrabble Words; Kurt Andersen on Conspiracy Theories; Jeff MacGregor on NASCAR Phrases; Will Blythe on Sports Rivalries; Henry Beard on Latin Grammar; the editors of The Bark on Dogs for the Ages; Jesse Sheidlower on Punctuation; Rick Meyerowitz on Dodosaurs; and many more - 101 in all. Go forth and adjudicate!

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Editorial Reviews

From the Publisher

"The Cult of Bracketology"—New York Times Magazine

"The bracket is such a seductive means of portraying existence, and not just during March Madness…"—Forbes

"The second I opened my advance copy of "The Enlightened Bracketologist: The Final Four of Everything", I knew that editors Mark Reiter and Richard Sandomir were onto something big. I'm talking Barry-Bonds'-head big."--Adam Hofstetter, SI.com

"Clever….Though we may be creatures of ruthless logic, "The Enlightened Bracketologist" seems to be saying we still have a soft spot for Cinderella."--New York Times Magazine

"A delightful new book of lists"—Newsday

"In fact, if there were brackets established for current books that are just for fun, "The Enlightened Bracketologist" would edge out "The Cheater's Guide To Baseball" and move on to the next round."—Bill Littlefield, National Public Radio's "Only A Game"

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Product Details

  • ISBN-13: 9781596913103
  • Publisher: Bloomsbury USA
  • Publication date: 3/6/2007
  • Edition description: First Edition
  • Pages: 224
  • Product dimensions: 8.25 (w) x 8.25 (h) x 0.87 (d)

Meet the Author

Richard Sandomir is the award-winning sports television columnist for the New York Times. His previous books include Bald Like Me: The Hair-Raising Adventures of Baldman and, with Rick Wolff, Life for Real Dummies and Don't Worry, Stop Sweating...Use Deodorant.

Mark Reiter is a literary agent and writer who has collaborated on books with Twyla Tharp, Phil Dusenberry, Mark McCormack, and Marshall Goldsmith.

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Table of Contents

Introduction: The brackets (alphabetical order, with arbitrary exceptions)
March Madness Moments   Gary Parrish
Where Were You When Moments   Mark Reiter
Animation Characters   Roz Chast
Ad Slogans   Phil Dusenberry
Alt-Country Songs   Peter Blackstock   Grant Alden
American Beers   Maureen Ogle
American Plays   Peter Marks
Bald Guys   Richard Sandomir
Baseball Myths   Richard Lally
Black-and-White TV Programs   Robert Thompson
James Bond Gadgets   Lois H. Gresh   Robert Weinberg
Dodosaurs   Rick Meyerowitz
Bob Dylan Cover Songs   Dalton Delan
Candy Bars   Scott Mowbray
Mondegreens, or Misheard Lyrics   Mikki Halpin
Celebrity Sports Couples   Selena Roberts
CEOs   John A. Byrne
Spokescharacters Who Will Shill for Food   Stuart Elliott
Cheese   Max McCalman   David Gibbons
Chick Flicks   Carrie Gerlach Cecil
Crosswordese   Tyler Hinman
Classic Comedies   Robert Wuhl
Conspiracy Theories   Kurt Andersen
Corporate Jargon   Stanley Bing
Dogs for the Ages   Claudia Kawczynska   Cameron Woo
Marital Arguments   Phil Lee   Diane Rudolph
Elmore Leonard Novels   Mark Reiter
Elvis Costello Songs   Mark Reiter
Emoticons   J.D. Biersdorfer
Endangered Species   Christopher Jenkins
Cooking Tools   Bill Yosses
Economic Indicators   Tim Harford
Film Deaths   Matthew Shepatin
Frank Sinatra Songs   David McClintick
Freshwater and Saltwater Flies   Peter Kaminsky
Fruit   Neil Amdur
Game Show Catchphrases   Ken Jennings
Sportscaster Signature Calls   Richard Sandomir
Memorable Speech Lines   Jeff Shesol
Golf Swing Thoughts   Christopher Smith
Horses for the Ages   William Nack
Jock Films   Richard Sandomir
Guilty Pleasures   Simon Trewin   Tom Bromley   Michael Moran
Guitar Solos   Allen St. John
Hairstyles   Gersh Kuntzman
Hip   John Leland
Indie Rock Albums   John Sellers
Innovations in Sports   James Boice
Inventions   Adi Ignatius
Investment Strategies   Clark Winter
Most Likely to Survive the 21st Century   Michael Rogers
Jew/Not a Jew   Michael Solomon
Kings and Queens of England   Clive Aslet
Latin Grammar   Henry Beard
Long Songs   Jens Carstensen
Longevity Strategies   David J. Leffell
Magical Sports Numbers   Richard Sandomir
Male Vices   John Albert
Meaningless Sports Statistics   Allen St.John
Most Jersey   Tris McCall
Mythological Figures   James C. Hogan
Nascar Phrases   Jeff MacGregor
Newspaper Headlines   John Walter
Opera Arias (Male)   Neil Shicoff
Paul Simon Songs   Luke Dempsey
Perfect Book Titles   Robert S. Miller
Pickup Lines   Em   Lo
Punctuation   Jesse Sheidlower
Short Books   Sara Nelson
Plastic Surgery Disasters   Michael Musto
Political Blunders of the Last 50 Years   Paul Slansky
Political Hot Buttons   Mo Rocca
Presidential Speeches   Curt Smith
Priceless Things   Leila Dunbar
Rednecks   Allison Glock
Red Wines   Joseph Ward
Rivalries   Will Blythe
Samuel L. Jackson Films   Rick Staehling
Scrabble Words   Stefan Fatsis
Sex and the City Wisdom   Sherri Rifkin
Shakespeare in Film   Tom Akstens
Sidekicks   Steven Reddicliffe
Simple Things   Henry Petroski
Sins Against the Language   Ben Yagoda
Sport/Not a Sport   Bill Scheft
Sports Books   Dick Friedman
Sucker Bets   Richard Hoffer
Talk Show Hosts   Bill Carter
Tell Me Again Why They're Famous   Larry Amoros
Troll Models   Robert Lipsyte
TV One-Liners   Michael Davis
Typefaces   Nigel Holmes
Underdogs   Mark St. Amant
Video Games    Seth Schiesel
Wedding Gifts   Marcy Blum
White Wines   Joseph Ward
Women's Magazine Sex Cliches   Stephanie Dolgoff
Women's Undies   Spanky Van Aken
Your Boss's Annoying Habits   Marshall Goldsmith
Yiddish Phrases   Michael Wex
Shakespeare Insults   Lawrence Goodman
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