The Enlightened Savage: Using Primal Instincts for Personal and Business Success

Overview

What if your failures aren't really failures? What if your entire life as you know it is being guided by mental programming built into our brains over millions of years of evolution? In this groundbreaking book, Anthony Hernandez reveals how our primordial survival instincts are still driving our emotions, thoughts, and actions. Most of life's frustrations, tribulations, trials, and setbacks are a byproduct of successfully following our subconscious internal beliefs to the ...
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Overview

What if your failures aren't really failures? What if your entire life as you know it is being guided by mental programming built into our brains over millions of years of evolution? In this groundbreaking book, Anthony Hernandez reveals how our primordial survival instincts are still driving our emotions, thoughts, and actions. Most of life's frustrations, tribulations, trials, and setbacks are a byproduct of successfully following our subconscious internal beliefs to the letter. This means that there is no such thing as failure.

If you don't have all of the success and abundance you want in life, chances are this isn't because something is wrong with you. On the contrary, everything you see as "failure" could be happening because your brain is functioning exactly as designed. The key to unlocking your life's potential is as simple as learning how your inner programming works and how to make it work for you. Do that and you will know what it means to be an Enlightened Savage.

This book combines the story of human evolution with several spiritual principles in accordance with the author's belief that the theory of evolution does not conflict in any way with the certainty of creation.

Combining anthropology, business, psychology, religion, and common sense, this guide helps readers learn to trust their instincts--their heart, not their head--and use their instincts to the best advantage.

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Product Details

  • ISBN-13: 9781933596365
  • Publisher: Morgan James Publishing
  • Publication date: 4/28/2006
  • Edition description: 1ST
  • Pages: 284
  • Product dimensions: 7.04 (w) x 10.06 (h) x 0.64 (d)

Meet the Author

Anthony Hernandez is a Certified Guerrilla Marketing Association Business Coach, consultant, trainer, and speaker on business marketing and management topics.

Jay Conrad Levinson is the author of the best-selling marketing series in history, "Guerrilla Marketing," plus 58 other business books. His books have sold more than 20 million copies worldwide and have been translated into 60 languages. Jay also conducts guerrilla marketing training programs, hosts the very popular Internet website, www.gmarketing.com, and formed The Guerrilla Marketing Association.

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