The Entrepreneur's Information Sourcebook: Charting the Path to Small Business Success

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Overview

This guide offers invaluable assistance to those who wish to start or have already embarked upon a small business enterprise. Utilizing a step-by-step approach, it takes users through a process of planning, establishing, growing, maintaining, and even exiting a small business. For each step, the book offers dozens of the best information sources in print and on the Web, putting vital business information at your fingertips. This is a must-purchase for any library that serves entrepreneurs or future entrepreneurs. In fact, multiple copies may be in demand—for the reference desk and the circulating collection. In addition, it is a valuable guide for collection development.

Every year hundreds of thousands of new small businesses open. According to the U.S. Chamber of Commerce Statistics and Research Center, small businesses in the United States, represent more than 99% of all employer firms and employ 51% of all private workers. According to the Small Business Administration, nearly 2/3 of college students say they intend to be entrepreneurs at some point in their careers. Nevertheless, business schools and textbooks offer little in the way of guidance for future entrepreneurs. Beyond contacting the SBA, most people are at a loss to find the current and accurate information they need to start and manage a small business.

This guide offers invaluable assistance to those who wish to start or have already embarked upon a small business enterprise. With a step-by-step approach, it takes users through a process of planning, establishing, growing, maintaining, and even exiting a small business. By identifying and describing hundreds of the best information sources in print and on the Web for each step of the business building process, it puts information vital to business success at your fingertips, enabling you to locate and use data from a wide range of resources. Chapters cover: Are You an Entrepreneur? Gathering Information and Statistics; Start Up; Your Business Plan; The Ups and Downs of Franchising; Raising Capital; Marketing and Advertising; Management; Personnel/Human Resources; Legal/Taxes; Working with the Government; Competitive Analysis; Growing Your Business and Moving On. In addition, there is a glossary of small business terms; and a detailed index concludes the guide. A first (and last) stop for any small business owner or would-be entrepreneur, this is a handy ready reference for librarians, and an essential collection development tool.

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Editorial Reviews

From the Publisher

"This thirteen chapter guide is a great resource for individuals who want to start up their own small business….This extremely readable sourcebook gives the reader invaluable information on starting a small business, making it profitable, and keeping it running. Susan C. Awe uses an extensive table of contents, has several black and white illustrations, a glossary, and a comprehensive index. Each chapter begins with highlights and includes print and online resources as well as examples and references to websites. This resource is a perfect tool for a beginner businessperson."

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Collection Management

"As Awe herself asks, Why another book on entrepreneurship? Her answer, and it is a good one, is that starting a successful business is not a simple task. In other words, the devil's in the details. It is just those details that are covered in this work, which includes in-depth advice and information going far beyond just starting a business. Chapters cover the research and planning stages, raising capital, marketing, hiring personnel, legal and tax issues, and even growth strategies and exit policies. Each chapter is subdivided into sections that outline every step of the process, along with lists of print and online resources that provide further information. While this type of work becomes quickly outdated, there is enough text and background information here that it will prove useful even if some of its web links die. Recommended for public libraries and all business collections."

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Library Journal

"Awe has written a very useful and handy guide to entrepreneurial resources. Designed for potential or practicing small business owners, the book provides a comprehensive guide to print and electronic sources on a wide range of topics important to the entrepreneur: the attributes of entrepreneurs; research and information gathering; starting a business; writing a business plan; franchising; raising capital; marketing and advertising; management; personnel and human resources; legal issues and taxes; working with the government; competitive analysis; and growing and ending a business. Each chapter begins with chapter highlights and then describes useful resources on the topic. Each chapter concludes with an annotated list of titles discussed therein, arranged by print and online sources. Numerous screen shots of Web pages provide helpful illustration. A glossary at the end of the volume includes a Web site address for a more complete business dictionary. There is an extensive index. This guide presents a clear step-by-step process for finding information relevant to starting and running a business. Highly recommended. All collections."

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Choice

"[B]rings together the print and Internet resources which will guide the aspiring entrepreneur through the process of deciding what type of business to open, where it should be located, whether to buy a franchise, how to raise capital, how to market, how to work with government agencies, how to analyze the competition and when to get professional assistance….The chapters are organized by functional area in such a way as to facilitate the planning of any type of small business from start-up through business planning to managing the new business and finally exit strategies and moving on….The book is meticulously indexed, and finding specific topics as quickly as possible is made easier by the bullet point list of chapter highlights and brief introductory summary which introduce each chapter….[T]his book will be a welcome addition to the resources of teachers and students of small business management courses as well as independent entrepreneurs."

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The Australian Library Journal

Library Journal
As Awe (director, Parish Memorial Lib., Albuquerque, NM) herself asks, "Why another book on entrepreneurship?" Her answer, and it is a good one, is that "starting a successful business is not a simple task." In other words, the devil's in the details. It is just those details that are covered in this work, which includes in-depth advice and information going far beyond just starting a business. Chapters cover the research and planning stages, raising capital, marketing, hiring personnel, legal and tax issues, and even growth strategies and exit policies. Each chapter is subdivided into sections that outline every step of the process, along with lists of print and online resources that provide further information. While this type of work becomes quickly outdated, there is enough text and background information here that it will prove useful even if some of its web links die. Recommended for public libraries and all business collections. [Awe is a longtime business reviewer for LJ.-Ed.]-Susan Hurst, Miami Univ. Libs., Oxford, OH Copyright 2006 Reed Business Information.
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Product Details

  • ISBN-13: 9781591582427
  • Publisher: Libraries Unlimited
  • Publication date: 2/28/2006
  • Edition description: New Edition
  • Pages: 264
  • Product dimensions: 9.10 (w) x 6.00 (h) x 0.90 (d)

Meet the Author

SUSAN C. AWE is Associate Professor and Director of Parish Memorial Library, University of New Mexico, Albuquerque. A frequent contributor to such professional publications as Library Journal and Booklist/Reference Books Bulletin, and regular reviewer for American Reference Books Annual; she also edited the ARBA Guide to Subject Encyclopedias and Dictionaries, 2d ed. (Libraries Unlimited, 1997); contributed the "Business and Careers" chapter to Reference Sources for Small and Medium-sized Libraries (1999); and the "Current Events" chapter to Topical Reference Books (1991).

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Table of Contents

Ch. 1 Are you an entrepreneur? 1
Ch. 2 Research, statistics, and information gathering 9
Ch. 3 Start-up 27
Ch. 4 Your business plan 57
Ch. 5 Ups and downs of franchising 71
Ch. 6 Raising capital 85
Ch. 7 Marketing and advertising 101
Ch. 8 Management 125
Ch. 9 Personnel/human resources 145
Ch. 10 Legal/taxes 159
Ch. 11 Working with the government 177
Ch. 12 Competitive analysis 187
Ch. 13 Growing your business and moving on 201
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