The Ethical Consumerby Rob Harrison, Terry Newholm, Deirdre Shaw
Pub. Date: 05/01/2005
Publisher: SAGE Publications
Leading the way towards answering the question, The Ethical Consumer is an indispensable introduction to the subject. Exploring areas like boycotts and fair trade projects, it gathers together diverse experiences of scholars, campaigners and business practitioners from the international/i>
Who are ethical consumers and why are they on the rise?
Leading the way towards answering the question, The Ethical Consumer is an indispensable introduction to the subject. Exploring areas like boycotts and fair trade projects, it gathers together diverse experiences of scholars, campaigners and business practitioners from the international community.
This book explores:
- ethical consumer behaviours, motivations and narratives
- the social, political and theoretical contexts in which ethical consumers operate
- the responsibilities of businesses
- the effectiveness of ethical consumer actions.
Contributions are informed by case studies, focus groups, surveys and interviews.
The text will interest graduates, undergraduates and their tutors on courses relating business and consumption. It is also relevant to academics in other disciplines, politicians, producers, practitioners, campaigners, and not least, consumers.
- SAGE Publications
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- Product dimensions:
- 6.90(w) x 9.60(h) x 0.90(d)
Table of Contents
Introduction - Rob Harrison, Terry Newholm and Deirdre Shaw
PART ONE: THEORISING ETHICAL CONSUMPTION
Philosophy and Ethical Consumption - Clive Barnett, Philip Cafaro and Terry Newholm
The Consumer as Economic Voter - Roger A Dickinson and Mary L Carsky
PART TWO: CAMPAIGNERS AND CONSUMERS
A Brief History of Consumer Activism - Tim Lang and Yiannis Gabriel
Pressure Groups, Campaigns and Consumers - Rob Harrison
Informing Ethical Consumers - Hannah Berry and Morvern Mc Eachern
The Effectiveness of Ethical Consumer Behaviour - Scott Clouder and Rob Harrison
PART THREE: UNDERSTANDING ETHICAL CONSUMERS
Case Studying Ethical Consumers' Projects and Strategies - Terry Newholm
Using Existential-Phenomenological Interviewing to Explore Meanings of Consumption - H[ac]el[gr]ene Cherrier
Modelling Consumer Decision Making in Fair Trade - Deirdre Shaw
Identifying and Profiling Apparel Label Users - Marsha A Dickson
Focus Group on Consumers' Ethical Beliefs - Barry Clavin and Alex Lewis
Surveying Ethical and Environmental Attitudes - Robert Worcester and Jenny Dawkins
PART FOUR: RESPONDING TO ETHICAL CONSUMERS
Corporate Disclosure and Auditing - Carol A Adams and Ambika Zutshi
Meeting the Ethical Gaze - Andrew Crane
Challenges for Orientating to the Ethical Market
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