The Eye for Innovation: Recognizing Possibilities and Managing the Creative Enterprise

The Eye for Innovation: Recognizing Possibilities and Managing the Creative Enterprise

by Robert Price
     
 

ISBN-10: 0300123701

ISBN-13: 9780300123708

Pub. Date: 05/28/2007

Publisher: Yale University Press

Innovation is synonymous with problem solving, and the basic elements of innovation apply to any business, says Robert M. Price in this essential guide for managers of organizations large or small. Distilling a set of practical principles from his forty years of experience as a pioneer in the computer industry, the author shows that innovation can be learned and

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Overview

Innovation is synonymous with problem solving, and the basic elements of innovation apply to any business, says Robert M. Price in this essential guide for managers of organizations large or small. Distilling a set of practical principles from his forty years of experience as a pioneer in the computer industry, the author shows that innovation can be learned and practiced by everyone, that it can offer solutions to everyday problems as well as high-profile ones, and that it provides opportunities to solve business problems while meeting a variety of human needs.
Former CEO of Control Data, Price weaves the history of this uniquely innovative company with fresh thinking about innovation itself—what it means to the people in an organization, the products, and the processes. He avoids simplistic prescriptions and clearly explains seven fundamental principles of innovation beginning with “innovators are made, not born.” He illustrates these principles with fascinating real-life examples. His book offers both the practical tools and the inspiration to everyone with an interest in effective management practice and in building organizations that creatively and continuously respond to ever-changing social and market needs.

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Product Details

ISBN-13:
9780300123708
Publisher:
Yale University Press
Publication date:
05/28/2007
Edition description:
New Edition
Pages:
352
Product dimensions:
9.10(w) x 6.10(h) x 1.00(d)

Table of Contents

Foreword
1The once and future company13
2On the edge of the possible36
3Meeting vital needs53
4Fostering the courage to innovate65
5Building a framework for innovation82
6Journeys in strategic space99
7The care and feeding of strategy - the technology food chain120
8Collaborate to compete131
9The art of acquisition155
10"Make" : relying on internal resources176
11Accepting daring and unusual challenges190
12When it hits the fan : perilous journeys - innovation in times of crisis209
13Innovating beyond the walls224
14Extraordinary innovation, extraordinary collaboration236
App. 1Control data timeline261
App. 2Organization charts (1957-1986)265
App. 3Robert Price presentation to the control data corporation board of directors (March 14, 1985)277
App. 4Seymour Cray letters283
App. 5Robert Price speech to CBEMA panel - "micro-electronics: 'the crude oil of the '80s'" (April 7, 1981)289
App. 6New York Times article : "computer accord signed by Soviets,"295
App. 7Memoirs of Carolyn Firouztash299
App. 8Spin-offs and start-ups by former control data employees (partial list)303

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