The Eye for Innovation: Recognizing Possibilities and Managing the Creative Enterprise

The Eye for Innovation: Recognizing Possibilities and Managing the Creative Enterprise

by Robert Price
     
 

ISBN-10: 0300123701

ISBN-13: 9780300123708

Pub. Date: 05/28/2007

Publisher: Yale University Press

Innovation is synonymous with problem solving, and the basic elements of innovation apply to any business, says Robert M. Price in this essential guide for managers of organizations large or small. Distilling a set of practical principles from his forty years of experience as a pioneer in the computer industry, the author shows that innovation can be learned and

Overview

Innovation is synonymous with problem solving, and the basic elements of innovation apply to any business, says Robert M. Price in this essential guide for managers of organizations large or small. Distilling a set of practical principles from his forty years of experience as a pioneer in the computer industry, the author shows that innovation can be learned and practiced by everyone, that it can offer solutions to everyday problems as well as high-profile ones, and that it provides opportunities to solve business problems while meeting a variety of human needs.
Former CEO of Control Data, Price weaves the history of this uniquely innovative company with fresh thinking about innovation itself—what it means to the people in an organization, the products, and the processes. He avoids simplistic prescriptions and clearly explains seven fundamental principles of innovation beginning with “innovators are made, not born.” He illustrates these principles with fascinating real-life examples. His book offers both the practical tools and the inspiration to everyone with an interest in effective management practice and in building organizations that creatively and continuously respond to ever-changing social and market needs.

Product Details

ISBN-13:
9780300123708
Publisher:
Yale University Press
Publication date:
05/28/2007
Edition description:
New Edition
Pages:
352
Product dimensions:
6.13(w) x 9.25(h) x (d)

Table of Contents

Contents

Foreword by William C. Norris....................vii
Preface....................xi
Acknowledgments....................xv
Introduction....................1
Part One Habitats for Innovation and Their Inhabitants 1 The Once and Future Company....................13
2 On the Edge of the Possible....................36
3 Meeting Vital Needs....................53
4 Fostering the Courage to Innovate....................65
5 Building a Framework for Innovation....................82
Part Two Technology, Innovation, and Strategy 6 Journeys in Strategic Space....................99
7 The Care and Feeding of Strategy-The Technology Food Chain....................120
Part Three Forging a Strategic Journey: The Decision Trichotomy 8 Collaborate to Compete....................131
9 The Art of Acquisition....................155
10 "Make": Relying on Internal Resources....................176
11 Accepting Daring and Unusual Challenges....................190
Part Four Strategies for the Unexpected and the Unusual 12 When It Hits the Fan: Perilous Journeys-Innovation in Times of Crisis....................209
13 Innovating Beyond the Walls....................224
14 Extraordinary Innovation, Extraordinary Collaboration....................236
Epilogue....................251
Appendix 1 Control Data Timeline....................261
Appendix 2 Organization Charts (1957-1986)....................265
Appendix 3 Robert Price Presentation to the Control Data Corporation Board of Directors (March 14, 1985)....................277
Appendix 4 Seymour Cray Letters....................283
Appendix 5 Robert Price Speech to CBEMAPanel-"Micro-electronics: 'The Crude Oil of the '80s'" (April 7, 1981)....................289
Appendix 6 New York Times article: "Computer Accord Signed by Soviets,"....................295
Appendix 7 Memoirs of Carolyn Firouztash....................299
Appendix 8 Spin-offs and Start-ups by Former Control Data Employees (partial list),....................303
Notes....................305
Index....................311

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