THE FIRST 10 YARDS: The 5 Dynamics of Entrepreneurship [NOOK Book]

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Overview

For entrepreneurs to really succeed in the long run in their business ventures, they have to deal with certain fundamentals of entrepreneurship. The Five Dynamics of Entrepreneurship, developed by Po Chung with Saimond Ip, describes the minimum qualities that an entrepreneur must have and tap into in order to build a company that inspires. Po should know; he helped build DHL, the world’s “most global of global companies.” This book, written by two practicing entrepreneurs, taps into the wealth of experience, the stories and the cases, from Asia and the West. More importantly, the authors accomplish what few books out there have, which is to really explore how to survive the “first ten yards” of a new company and thrive.
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Overview

For entrepreneurs to really succeed in the long run in their business ventures, they have to deal with certain fundamentals of entrepreneurship. The Five Dynamics of Entrepreneurship, developed by Po Chung with Saimond Ip, describes the minimum qualities that an entrepreneur must have and tap into in order to build a company that inspires. Po should know; he helped build DHL, the world’s “most global of global companies.” This book, written by two practicing entrepreneurs, taps into the wealth of experience, the stories and the cases, from Asia and the West. More importantly, the authors accomplish what few books out there have, which is to really explore how to survive the “first ten yards” of a new company and thrive. From the dreamer who wants to launch a business to an MBA student or an executive, this book is for all of them. It addresses the critical factors that determine the success or failure of any new business venture

Product Details

  • BN ID: 2940013175853
  • Publisher: Cengage Learning Asia Pte Ltd
  • Publication date: 8/1/2011
  • Sold by: Barnes & Noble
  • Format: eBook
  • File size: 1 MB

Meet the Author

PO CHUNG took to the entrepreneurial road after obtaining a degree in Fisheries Management and is now globally recognized as the co-founder of DHL Asia Pacific, one of the world’s most recognized brands and companies. Together with Saimond Ip, he developed the Five Dynamics of Entrepreneurship. This framework is now a keystone of the curriculum at the Hong Kong University’s Centre for Asian Entrepreneurship and Business Values.

SAIMOND IP is the Chief Executive Officer of OnePort Limited After receiving his Ph.D. in Management Information Systems from Cambridge University, he began his career with leading management consulting firm McKinsey & Co. Over the last ten years, Saimond founded five businesses and was the chairman of an e-commerce company listed on the Stock Exchange of Hong Kong.

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