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The Ford Capri Story
     

The Ford Capri Story

by Giles Chapman
 

The Story series takes on the development of the Capri

Before the Ford Capri arrived in 1969, GT cars had tended to be expensive, temperamental, impractical, and rarefied. Ford decided there was no reason why a four-seater coupe couldn't look stunning and go like a rocket (with the right engine), yet be as easy and cheap to run as a Ford Escort. Little

Overview

The Story series takes on the development of the Capri

Before the Ford Capri arrived in 1969, GT cars had tended to be expensive, temperamental, impractical, and rarefied. Ford decided there was no reason why a four-seater coupe couldn't look stunning and go like a rocket (with the right engine), yet be as easy and cheap to run as a Ford Escort. Little wonder that the slogan they used in 1969 to launch it, "The car you always promised yourself," made an immediate impact. The Capri was a hit from day one, and continued to be a favorite until 1986, at which time it had been somewhat overshadowed by the emergence of the Hot Hatchback. Over its lifetime, the Capri was available in a vast array of guises over three distinct "Marks," but all of them had at their heart affordable fun and a surprising degree of everyday practicality. Nothing has ever quite replaced it, but it lives on in the fond imagination of everyone who loved it.

Product Details

ISBN-13:
9780752484617
Publisher:
The History Press
Publication date:
12/01/2012
Series:
Story Series
Pages:
128
Product dimensions:
7.50(w) x 5.00(h) x 0.50(d)

Related Subjects

Meet the Author

Giles Chapman is an award-winning writer and commentator on the industry, history, and culture of cars. He's the former editor of Classic & Sports Car, the world's bestselling classic car magazine, and is the author of more than 15 books including Car Emblems, The Illustrated Encyclopedia of Extraordinary Automobiles, and Top Gear: My Dad Had One Of Those.

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