The Governing Crisis: Media, Money, and Marketing in American Elections / Edition 2

The Governing Crisis: Media, Money, and Marketing in American Elections / Edition 2

by W. Lance Bennett
     
 

ISBN-10: 0312116152

ISBN-13: 9780312116156

Pub. Date: 09/28/1995

Publisher: Wadsworth

A forceful and provocative exploration of the political process in America, The Governing Crisis organizes its critique around the themes of media, money, and marketing. Bennett then takes students beyond analysis by making recommendations for reform, and by making clear to students the impact of the text's subject on their daily lives.  See more details below

Overview

A forceful and provocative exploration of the political process in America, The Governing Crisis organizes its critique around the themes of media, money, and marketing. Bennett then takes students beyond analysis by making recommendations for reform, and by making clear to students the impact of the text's subject on their daily lives.

Product Details

ISBN-13:
9780312116156
Publisher:
Wadsworth
Publication date:
09/28/1995
Edition description:
2ND
Pages:
288
Product dimensions:
6.04(w) x 9.28(h) x 0.60(d)

Table of Contents

PART I: THE NEW AMERICAN POLITICS. 1. The Governing Crisis. 2. The New American Election: Marketing George Bush in 1988. 3. The Angry Electorate: Reinventing Bill Clinton in 1992. PART II: THE ROOTS OF THE CRISIS. 4. Origins of the New American Politics. 5. Wait! Hasn't It Always Been Like This? 6. The Big Buydown: Media, Money, and Marketing at Work. PART III: POLITICAL CULTURE AT THE CROSSROADS. 7. Running on (Empty) Ritual. 8. Failing the Presidential Character Test. PART IV: THE FUTURE OF ELECTORAL DEMOCRACY. 9. Leadership, Symbolic Politics, and the Struggle for Democracy. 10. Reversing the Decline by Reforming the System. Notes. Selected Bibliography. Index.

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