Management science mainly treat RandD and innovations as costs or budgets to be managed, an approach that is in stark contrast to their overwhelming importance. This and the very fact that RandD and innovation success are a by necessity a-priori unknown and thus uncertain ex-post definition is not at all being respected properly up to now.
In The Innovation Game, La Corre and Mishchke consider RandD and innovation as an inherently risky investment which should be profitable, at least on average. Applying a statistical filter model, the authors are able to describe the RandD- and the innovation-process in great detail, almost like a production process. As a metaphor, the book tries to describe it like the control laws of the "distillery for inno-success knowledge".
Management science mainly treat RandD and innovations as costs or budgets to be managed, an approach that is in stark contrast to their overwhelming importance. This and the very fact that RandD and innovation success are a by necessity a-priori unknown and thus uncertain ex-post definition is not at all being respected properly up to now.
In The Innovation Game, La Corre and Mishchke consider RandD and innovation as an inherently risky investment which should be profitable, at least on average. Applying a statistical filter model, the authors are able to describe the RandD- and the innovation-process in great detail, almost like a production process. As a metaphor, the book tries to describe it like the control laws of the "distillery for inno-success knowledge".
The Innovation Game: A New Approach to Innovation Management and R&D
206
The Innovation Game: A New Approach to Innovation Management and R&D
206Hardcover(2005)
Product Details
| ISBN-13: | 9780387237947 |
|---|---|
| Publisher: | Springer US |
| Publication date: | 12/01/2004 |
| Edition description: | 2005 |
| Pages: | 206 |
| Product dimensions: | 6.10(w) x 9.25(h) x 0.02(d) |