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From the PublisherTom Peters
I'm furious with Richard Farson and Ralph Keyes! They've written the book I always wanted to write.
This is the best management book I've read since Farson's last one, and doubtless the best I'll read until his next one. He is the master. Move over Drucker.
A welcome antidote to the numbing conventional wisdom about what constitutes corporate success and failure. It shows how to make the business environment both vital and humane.
Author of Golf in the Kingdom
Promises to become a classic in the genre of modern wisdom literature.
Actress, author, and former Chairman, National Endowment for the Arts
The authors make a clear case for understanding that failing precedes almost all great wins in our society....A valuable book for just about anyone in our competitive world.
President Emeritus, World Academy of Art and Science
Truth always seems to come in small paradoxical packages. This [one]...reveals the fusion of opposites as the essence of truth.