The Interior Design Business Handbook: A Complete Guide to Profitability / Edition 3

The Interior Design Business Handbook: A Complete Guide to Profitability / Edition 3

by Mary V. Knackstedt, Laura Haney
     
 

ISBN-10: 0471412325

ISBN-13: 9780471412328

Pub. Date: 12/28/2001

Publisher: Wiley

It is imperative that interior design firms maintain a solid business structure to permit them to work in a profitable way. Although the creative part of your business and administration often seem to require different talents, this book can help you realize how one can complement the other. All successful businesses must constantly redesign themselves to fit the

Overview

It is imperative that interior design firms maintain a solid business structure to permit them to work in a profitable way. Although the creative part of your business and administration often seem to require different talents, this book can help you realize how one can complement the other. All successful businesses must constantly redesign themselves to fit the market of the day.

For over a decade, The Interior Design Business Handbook has helped firm owners manage their operations successfully. Now in its Third Edition, this book’s accessible, practical guidance has been brought up to date to address the latest trends and challenges in the field. This Third Edition outlines every component of managing a firm, from choosing a location and administering daily operations to putting it up for sale. Included are innovative ideas for attracting and keeping clients, building a team of staff and consultants, mastering financial management, working with outside sources and contractors, and, most importantly, achieving professional growth. Techniques and practices used by leading firms have been meticulously researched and detailed here, such as tips for equipping your office to be Internet-friendly and strategies for establishing service value in today’s economy.

Supplemented with more than 50 sample forms and letters–including a prospective client report form, a design service outline, an existing conditions survey, and many more–this book is an essential reference for seasoned interior designers and those starting their own firms.

Product Details

ISBN-13:
9780471412328
Publisher:
Wiley
Publication date:
12/28/2001
Edition description:
Older Edition
Pages:
416
Product dimensions:
8.72(w) x 11.26(h) x 1.00(d)

Table of Contents

Preface.
Finding Your Place in Interior Design.
Starting a Business.
Planning for Profit and Growth.
Setting Up a Design Studio.
Developing a Team of Staff and Consultants.
Marketing and Selling.
Succeeding in Project Management.
Charging for Your Services.
Working with Sources and Contractors.
Managing Your Office.
Mastering Financial Management.
Growing as a Professional.
Epilogue.
Bibliography.
Index.

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